1, the expectation effect, also known as the "Pygmalion effect" (pygmalioneffect), the expectation is a kind of judgment of oneself or others, hope that oneself or others to achieve a certain goal or to meet some kind of behavioral expectations.

2. The behavioral result produced by the expectation is the expectation effect. It is originally a psychological term, since J. SterlingUvillgston introduced it into the practice of business management, it has been constantly by the business community and theoretical experts.

3. The expectation effect has been widely recognized in the field of education and psychology, but its application and theoretical research in enterprise human resource management is still rare.