The country strikes again.

On the afternoon of March 12, 2021, the State Administration of Market Supervision, to the anti-monopoly market, "fired another shot".

From last year's Jack Ma's Bund speech, the ant gold service listing plan aborted, the State Administration of Market Supervision immediately announced the "anti-monopoly guidelines in the field of platform economy", pointing directly to the big data to kill maturity and the e-commerce platform, "two choose one" behavior.

And a few days ago this shot, aimed at in addition to Ali, Baidu, Tencent, Suning, drip, Jingdong and so on the Internet giant enterprises are also on the list!

It's a lot of noise.

01#

Over-concentration of operators

Violation of economic long-termism

What are these giants guilty of?

We checked the official website of the General Administration of Market Supervision and Regulation (GAMS), and found that, according to the provisions of the Anti-Monopoly Law of the People's Republic of China*** and the People's Republic of China (AML), the following cases of the companies were filed for investigation (excerpts):

These business activities above seem to belong to the normal case of business acquisitions, but in fact, most of them don't know is that no matter whether it's Ali or Tencent, no matter whether it's Baidu or Jingdong, they are all violating the provisions of the AML * and State Antimonopoly Law, Article 21:

Constitutes the illegal implementation of operator concentration.

What is a "concentration of operators"?

It is the merger of two or more enterprises, or the acquisition of control, in whole or in part, by one or more persons or enterprises over other enterprises, resulting in a lasting change in their mutual relations.

This doesn't sound like a bad thing, so how is it illegal?

That's right, concentration of operators is good for maximizing economies of scale and improving the competitiveness of operators. It allows powerful companies to become more competitive, and even to break through national boundaries and establish themselves in the world of business when they grow big enough.

But that's not all the impact of concentration.

More seriously, over-concentration creates or reinforces dominant market positions, restricting competition and undermining efficiency.

Even if it is difficult for us, as ordinary people, to influence the direction of the market, we should know that:

The ultimate goal of any country's economic market is not to pursue short-term, quick fixes, but rather to strive for a healthy economy that is sustainable.

So it's true that these companies are giants, but it's also true that they disrupt the market.

02#

Giants monopolize the market

Eating too ugly

Some time ago, "community group buying" was fired very hot.

Drip, the United States, Ali, Pinduoduo and other Internet giants have entered, who do not want to easily let go of this meat and potatoes, Liu Qiangdong is personally marshaled on the battlefield, aiming at the Jingdong community group buying business.

But the cake is only so big a piece, but there are so many companies, how to divide it?

Of course, it is still the usual routine of capital: With the burning money war, the first to seize the market, and then annexed to cut the leeks, with the same recipe for takeout and taxi software.

Soon, people began to denounce the unscrupulous enterprises, and even the livelihood of street "vegetable vendors" are not spared.... ... With the fermentation of public opinion, the People's Daily can not stand, commented:

"Internet giants don't just think about a few bundles of cabbage, a few pounds of fruit flow, the starry sea of scientific and technological innovation, the future of the infinite possibilities, in fact, more exciting."

The meaning of this expression is obvious enough.

As a giant Internet company, holding a lot of resources but not to go to innovation and research and development, but on the contrary, and the street food old man to compete for a few cabbages of profit ... ...

This is not a good look.

In fact, monopolies like community group purchasing have more or less negatively impacted us.

For example, in the past, business competition was based on product talk, your home is good quality, but also innovative, service is also good, that the platform will be rushed to invite stationed; but then I do not know when to start, the platform began to anti-customer, crazy brush traffic, buy heat, hostage a large number of businesses rushed into the battlefield, making a large amount of profit.

But in the end, the merchants found that they earned less than before.

Essentially, this is a step-by-step capital monopoly.

03#

The market is a hundred times more competitive

Far healthier than a single branch

There's a great quote about Samsung:

Imagine if our lives were like this. life becomes like this, how weird would it be?

It's been said that capital's drive for profit is everywhere.

It's true, but what we can expect is that the future of the Internet will not be the same as the era when capital was king.

Although the enterprise was fined, are not painless, but this does not prevent this is the country put out a tough attitude, the future of similar antitrust regulation will be the "norm".

As long as China's market development strategy does not undergo a major change, the strength of the regulatory market will not be reduced.

The era of brutal growth of the Internet is coming to an end, and can no longer rely on capital to "turn their hands to the clouds, and their hands to the rain".

For us ordinary people, we do not live in the monopoly of the business community, which means that our work and life is diversified; for small and medium-sized enterprises, will usher in the development of opportunities, not because of the capital to disrupt the price of the real rely on the core technology to compete.

From this action, we can also clearly feel:

What the country wants is a hundred schools of thought, not a single branch.

And that, again, is what most ordinary people want.