Digital transformation is the inevitable requirement for enterprises to adapt to the times
As early as 1996, Nicholas Negroponte predicted today's digital era in Digital Survival, which is known as the bible of information technology and concept development in the twentieth century: Digital Survival is a new way of life based on information technology in modern society. In the digital survival environment, people's mode of production, mode of life, mode of communication, mode of thinking, and mode of behavior all take on a completely new look. For example, the digital penetration of the elements of productivity, the digital reconstruction of production relations, and economic activities towards a comprehensive digitalization have made the material mode of production of the society to be heavily branded with digitalization, and people have embodied a new digital politics and economy through digital government, digital business and other activities; and portrayed a different learning, interaction and life through online learning, online chatting, online gaming, online shopping and online medical care, and so on. The way of learning, interaction and life is portrayed through online learning, online chatting, online games, online shopping and online medical care.
In 2017, "digital economy" was officially written into the 19th Party Congress report. The 2017 China Digital Economy Development Report recently released by the China Informatization Society in collaboration with Accenture, the State Information Center and other organizations shows that China's digital economy totaled 22.6 trillion yuan in 2016, accounting for 30.3 percent of GDP. KPMG predicts that this proportion will reach 77 percent by 2030, and more than RMB 153 trillion of GDP contribution will come from the digital economy.
In March 2018, the government work report proposed "developing and expanding new kinetic energy" and "fueling the construction of a digital China". The country's positioning of the digital economy is not limited to the level of emerging industries, but is elevated to a national strategy to drive the upgrading of traditional industries.
Enterprises in the flood of the digital era must also keep pace with the times, with the times of the same frequency **** vibration in order to avoid becoming the outcasts of the times.
Digital enterprise is the inevitable stage of the development of enterprise information technology
From the history and development trend, China's enterprise information technology process can be divided into the following stages:
The first stage: electronic business operations. Electronic refers to the enterprise daily manual transactional heavy work into the work of the machine to improve the efficiency of individual work process. The stage for the single application of information technology and enterprise online before the preparation stage. Mainly in the computer in the office, finance, personnel and part of the production and management aspects of the single application, such as financial computerization, manufacturing automation and CAD / CAM, MIS and other information technology initial application.
The second stage: business process informatization. Informatization that is, through the enterprise's management restructuring and management innovation, combined with the advantages of IT will solidify the business process. This stage is the enterprise information technology, especially the network construction and application of the introduction stage. Expanding computer application and promoting enterprise Internet access in all kinds of enterprises, establishing electronic mailboxes, and encouraging enterprises to utilize information network technology to carry out business activities and improve management. Extensive process sorting and informationization construction, such as ERP, MES, SCM and other systems. This stage focuses on the processes of the whole organization and improves the efficiency of the organization.
The third stage: digitalization of business and management. Is the application of digital technology, integration of enterprise procurement, production, marketing, finance and human resources information, good planning, coordination, supervision and control of all aspects of the work to break the "information island" phenomenon, the system to form a value chain and in accordance with the "chain" characteristics of the implementation of business processes. Implement the business processes of the enterprise. Flexible response to changes in the environment, continuous improvement of business processes, comprehensively improve the implementation of the power to obtain lasting competitiveness. It is a product of the combination of modern digital technology and enterprise management.
Stage 4: Intellectualization of business decisions. Intellectualization refers to the ability to intelligently create and mine new knowledge on top of the existing knowledge of the enterprise, which can be used for business decision-making, daily management of the enterprise, etc., to form a self-organizing, self-learning and self-evolving enterprise management system. In this stage, the advanced ideas of artificial intelligence and expert systems will be applied in the field of enterprise management.
Digitization is both a product of information technology, but also one of the evolutionary stages of information technology, but also the first prerequisite for building a smart enterprise.
Digital transformation is an inevitable choice for enterprises to build competitiveness
Enterprises are thinking about why they need to do digital transformation? The author believes that there are internal and external factors driving. External factors: in the tide of digital transformation, enterprises are like rowing against the current, not to advance is to retreat. If the digital transformation is not carried out, then the enterprise will be abandoned by users, surpassed by competitors, marginalized by the market, so that the final out of the game. Internal factors: Digital transformation can capture new market opportunities, try new business models, and take an early position in the future business market.
From an enterprise perspective, customer-centricity is the key to surviving market competition. The arrival of the wave of digitalization, the status of user information asymmetry has been greatly changed, the maximization of customer perceived value has become the guide, fundamentally changing the traditional production-led business economic model, to the business of the enterprise's operation has brought great challenges, but also brought new opportunities. Unlike the traditional industrialized development period of the competition model, the digital economy, the core competitiveness of enterprises in the era of the traditional "manufacturing capacity" into the "service capacity + digital capacity + manufacturing capacity". Enterprises should have the ability to carry out technological research and development innovation, accelerate the transformation of research and development design to synergistic, dynamic and crowdsourced innovation, have the ability to change the mode of production, accelerate the transformation of industrial production to intelligent, flexible and service-oriented, have the ability to reengineer the organization and management, accelerate the expansion of organization and management to flattening, creativity, and self-organization, and have the ability of cross-boundary cooperation, and push forward the development of the innovation system from a chain-type value chain to a system that can provide real-time service, digitalization and manufacturing capabilities. The company should have the ability of cross-border cooperation, and promote the innovation system from a chain value chain to a flexible value network with real-time interaction and multi-party participation.
Digital transformation is an intrinsic need for enterprises to reduce costs and increase efficiency
Applying digital technology can reduce the costs of enterprises. The white paper "The Impact of the Fourth Industrial Revolution on the Supply Chain" released by the World Economic Forum at last year's International Supply Chain Conference points out that 79.9% of manufacturing enterprises and 85.5% of logistics enterprises believe that digital transformation will have a positive impact without considering the financial impact, and that digital transformation will reduce manufacturing enterprise costs by 17.6% and increase revenue by 22.6%, and make the logistics service industry cost reduction of 34.2% and revenue increase of 33.6%, and retail cost reduction of 7.8% and revenue increase of 33.3%.
Applying digital technology can improve the efficiency of enterprises. The Internet concentrates a large number of digital technology resources and services that generate economic value by dramatically increasing the efficiency of their application. Internet services directly cause the concentration of computing services and information services, and further promote the concentration of all kinds of service resources, making centralized and open service platforms have a lot of room for development. The Internet-based *** enjoyment service cloud platform not only enables small and medium-sized enterprises (SMEs) to enjoy advanced information technology applications and services at a very low cost, but also makes it possible for the technical equipment of large enterprises to be fully utilized, thus improving the product utilization rate. Digital information and knowledge are tools that follow the principle of incremental marginal benefits and achieve cumulative value-added benefits by increasing the scale of use. Digital information and knowledge is characterized by its availability, reusability and low-cost replication, and the more it is used and improved, the greater the value created. According to research, enterprises operating in a "data-driven decision-making" mode can improve productivity by 5-10% through the formation of automated data chains and the promotion of efficient collaboration in all aspects of production and manufacturing, which greatly reduces the complexity and uncertainty of intelligent manufacturing systems.
Digital transformation is the road to enterprise process reengineering
In the digital environment, enterprises are in a crisscross network relationship, in the face of scattered network nodes, the integration of multiple resources of the platform-type industrial organizations came into being, the enterprise value creation model from the traditional linear to the chain, the network transformation, so that the traditional way of competing between enterprises tends to ecological, platform. For example, GE and Apple reached a cooperation, the Predix platform development tools and micro-services open to Apple, to attract developers to join the industrial APP development, which will help to make the Predix platform into a super store in the industrial field, a knowledge exchange center, and to promote the prosperity of open source community ecology based on the platform. For example, Aliyun, relying on the "ET Industrial Brain" platform, has gathered the technical capabilities of 30 information service enterprises in Jiangsu Province to provide system solution services for 300 manufacturing enterprises, and has promoted the cooperation between large, medium and small enterprises from the simple transfer of technology to the service ecosystem that can be traded and collaborated.
Every economic and social activity is inextricably linked to the generation, transmission and use of data, which accelerates the flow of data as an independent factor of production in the process of value creation, and the flow of data emphasizes the interconnection and comprehensive integration of information systems, and taps into the new value of intelligent organization, management and services. The development of information technology makes the flow of data no longer need to follow the top-down or bottom-up hierarchy, this non-discriminatory, non-hierarchical data flow greatly subverted the traditional pyramid-type management model of enterprises, driving changes in the organizational structure of the enterprise, the optimization of business processes and the innovation of the content of the work, the enterprise organization and management of the gradual transition from the process-oriented linear paradigm to the data-driven flat collaborative paradigm, forming a highly efficient flow of information. The transition from a process-oriented linear paradigm to a data-driven, flat, collaborative paradigm has resulted in a new organizational structure with an efficient flow of information, a rapid response to demand, and a full stimulation of innovation.