In recent years, Liaocheng City, Tangyi Town Road village fame is growing.
Tangyi Town, Liaocheng City, Luzhuang Village, is known as the village of gourd, known as "China's first village gourd", a gourd market price of one thousand to three thousand dollars or so, where almost every family grows gourd, large and small, a variety of gourd everywhere, the villagers rely on the gourd to make a home and become rich.
"These large, which are called medium, inside that small point is the American gourd. The smallest is this bag on these sorts of, called Tianjin long mouth, on this one centimeter mouth, it is more than that small U.S. (gourd) to sell money." Villagers Sun Xinhua told reporters that this year their family planted 6 acres of land, nearly 8 varieties of various gourds, now in the drying period. Speaking of these gourds, she appeared extraordinarily happy, because these large and small gourds, can bring their family no small income.
"The shape of the better sell 50 dollars a, go to the general merchandise regardless of the size of the still have to be 25 yuan a. The first to come down that time to ask them to pick up the goods, but also to the other side of the world. Started down that time, told them to pick the goods, a little more positive are 30 dollars a." Ms. Sun said, if an acre of land can meet a few good quality, rare, that is even more remarkable, a gourd can even be sold to less than thousands, more than tens of thousands of high prices.
According to a gourd grower, a kind of gourd called Siamese twins, the first few years to sell more than 2,000 a, and now planted more, but also can sell more than 1,000 dollars. And the 13-centimeter court gourd he grew sold for more than 3,000 the other day.
And like this move thousands of gourds, in the whole village of Luzhuang, is not uncommon. Another villager ground gourd is early to be set down: "This gourd sold 2000 yuan, which is set in the ground gourd, the general customers come over is the green skin of the ground is set down. This one sold 3,000, which is also all paid, are here to put, now not dry to, dry on his shipment, take away."
The small gourd, to the people of Luzhuang village has brought a lot of income, mu yield are more than ten thousand yuan, gourd planting has been the village's most important economic project, and at present many villagers even out of the Luzhuang village, outside the package for planting.
Mrs. Sun introduced the planting of very common gourd, an acre of land income of about 10,000 yuan, "If you plant some new varieties, the price can not be said." And a villager who polishes gourds says he can collect about 20,000 yuan an acre.
Gourd processing is a delicate job, and if you don't peel the gourds in time, the fresh gourds will be spotted and even rot. Fresh gourds, just picked, first need to be peeled and processed by machine.
Today is the season for peeling and tanning gourds, and families are busy processing their own gourds. A skilled housewife can process about 3,000 small gourds a day, and about 1,000 large ones. The gourds that have just had their green skins removed still need to be put in water for cleaning, and then tanned out for good skin color.
Large and small gourd, to the villagers of Luzhuang village has brought a lot of income. The villagers have jokingly called this gourd is the ground out of the gold lumps. Then so many gourds, how step by step into money, loaded into the people's pockets?
Every year from early September to November, merchants and players from all over the world will come to collect tens of thousands or a few cars, where the gourd is almost no worries about sales.
A Linyi businessman said he has been here for nine days, "Today, I pulled out some to a friend of mine to send out, these have a few dollars, dozens of will have. I received close to a small 60,000 yuan." A Harbin merchants said, they come 10 times a year, each time to collect two cars away.
In addition to foreign merchants and tourists, many local people have also started Taobao business, Yu Huatian is one of them.
"This kind of gourd is a vegetarian gourd, directly packaged and shipped. Like this small between thirty forty, to five hundred." Old Yu's online store has a turnover of about three to four thousand yuan a day, occasionally over ten thousand. Currently Luzhuang village businessmen like him have more than 300 households, basically able to produce their own sales. In addition to Taobao, many other growers have opened their own gourd studios for sales.
In Wang Zhikuan's studio, most of the gourds are boutique gourds, and the price is slightly higher, mainly responsible for supplying some high-quality merchants and high-end players. A whole gourd styled to signify a continuous stream of blessings and longevity has a current market value of about 1,000 to 3,000 yuan. "I have not counted how many kinds of types I have here, there should be a small dozens of kinds, 20 or 30 kinds is no problem. Now is the peak season, roughly every day sales some times a few thousand, more often more than 10,000 it."
Currently, Liaocheng's gourd industry is flourishing. From scattered planting, processing, to the production and marketing of a dragon industry chain, where in addition to only a few dozen yuan a vegetarian gourd, there can be sold to tens of thousands of a craft gourd. Exquisite craft gourd are how to make out? And what business opportunities have been brought to the people?
Hao Hongyan is the earliest villager in the village of Luzhuang gourd business. 2001, he built his own gourd processing plant, towards the industrialization of the development of the road, he is currently operating in the craft gourd about 100 kinds of gourds. "We are here is generally branding, relief, needle carving this a few go is the fastest, the amount of the largest or branding process."
Branding gourd art, also known as hot-painting, is a national intangible cultural heritage. Branding gourd refers to the use of a branding iron in the gourd ironing out branding marks for painting, and gourd into one can be permanently preserved, collection, artistic value is very high.
Branding gourd mainly to historical figures, folk stories, myths and legends, followed by poetry and song bin, personal portraits and so on. A lot of branding patterns have deep and shallow, extremely exquisite.
And most of the workers branding here are nearby villagers, busy farming, there is time to come to the factory to work, in addition to the family's harvest, the production of craft gourds can also bring them a lot of income. A worker said, "do fast, fast hands a day row on more than 100, 200 dollars."
Currently there are more than 200 gourd-processing workshops in Luzhuang Village, which accounts for 80 percent of the country's gourd production and sales, making it the country's largest distribution center for gourd products, and a veritable first village for Chinese gourds.
The 2016 "Double 11" has just passed, "Double 12" will be kicked off next week. This year's "double 11" in countless "chopping family" efforts, Tmall turnover exceeded 120.7 billion yuan. And every year "double 11" "double 12" shopping spree is reflected in the rapid development of the online store economy in recent years. Because of this, many people have become Taobao shopkeeper. In Yiwu City, Zhejiang Province, Jiangdong Street, a small village called Qingyan Liu is in the busiest stage of the year. Inside this small village, there are more than 3,200 online stores. "China's first village of online stores" logo, but also highlights the special features of this small village.
There are 25,000 e-commerce workers in 723 households.
Mao Shengping, secretary of the party branch of Qingyanliu Village, said the village covers an area of 280,000 square meters, with 723 households and a registered population of 1,735 people. From 2007, the first Taobao store "neighborhood affordable small store" opened here, as of 2015, Qingyanliu village has more than 3,200 online stores, more than 25,000 e-commerce employees, and their 2015 annual sales of nearly 4.5 billion, the average daily single volume of about 100,000 single.
Talking about the development history of Qingyanliu Village, Mao Shengping said that the situation of Qingyanliu Village was very suitable for the weak economic strength and the start of the e-commerce business. 2006, Qingyanliu Village completed the transformation of the old village, each family's building was built into a four-and-a-half-story structure. However, most of the families only use half a floor or one floor, and there is still a lot of spare space in addition to their own use. Qingyan Liu Village is located in Yiwu City, Jiangdong Street is in the urban and rural areas, the cost of living compared to other areas is relatively low. The vacant houses in the village can just meet the needs of accommodation, office, storage and so on. Located in Yiwu, the domestic distribution center of small commodities, but also let Qingyan Liu village and has a unique location advantage, "rich business information, commodity city of massive sources of goods and trade logistics convenience, so that the entire Qingyan Liu village of entrepreneurial threshold is very low, very suitable for the lack of capital, the lack of information, the lack of avenues of grassroots entrepreneurship."
Today, Qingyanliu Village's unique location advantage is still at work. Mao Shengping provided this set of data, more than 3,200 online stores in Qingyanliu Village sell a wide range of products, clothing accounted for 20.9%, jewelry accounted for 18.7%, gifts accounted for 11.8%, toys accounted for 10%, small household appliances accounted for 6.8%, knitting supplies accounted for 5.6%, general merchandise accounted for 8.6%, hardware accounted for 3.6%, office supplies accounted for 2.3%, cosmetics accounted for 7.3%. "Among all the shopkeepers, 63 percent of the online store sellers regard Yiwu International Trade City as the base for online goods and mainly buy goods in Yiwu International Trade City."
In 2015, the five domestic express delivery companies "Four Express and One Express" had already fully covered Qingyanliucun. Mao Shengping also said that in addition to several major domestic courier companies, there are more than 20 courier and logistics companies such as DHL stationed in the village. "Online goods can be quickly delivered across the country and to more than 100 countries and regions around the world." A street away from the village of Qingyanliu Jiangdong freight market is the first major logistics market in Yiwu, which is precisely why the village of Qingyanliu express logistics compared to other areas have a greater advantage.
The year in the village of Qingyan Liu entrepreneurial Tong Zhida told reporters that seven years ago, he is rented the village of Qingyan Liu 27 building 1 unit of the first floor, and from there began their own entrepreneurial road. "At that time, I chose to be in Qingyan Liu Village, one is because the cost is relatively low, and the second is because the area has the advantage that it is more convenient to buy goods and ship them out."
In 2009, Yiwu Institute of Commerce and Industry took the lead in opening Taobao entrepreneurship classes in colleges and universities across the country and introduced its students to Qingyanliucun to start their own businesses. It was also at that time that Tong Zhida came to Qingyanliu Village to start his business.
"This year's "Double 11" we are okay, not particularly busy. Because I do is wholesale, and ordinary Taobao e-commerce is not quite the same." Tong Zhida told reporters that there are friends around by doing e-commerce earned a lot of money, but also let him give birth to the idea of doing e-commerce. Today, the 33-year-old Tong Zhida and his network of electronic business annual turnover has exceeded ten million. There are many young entrepreneurs like Tong Zhida who started from Qingyan Liu Village. Mao Shengping said the average age of e-commerce employees in the entire village of Qingyanliu is only 25 years old.
Like Tong Zhida, Yang Yaohui, who was born in 1992, is also a member of the entrepreneurial army. 2013, Yang Yaohui, who graduated from college, went to Qingyanliucun with his girlfriend to start his own business, and with 100,000 yuan borrowed from his parents, he rented an office space and then opened an online store. "A very important reason I came to Qingyanliu Village is that my wife is from the village." He told reporters that the children's clothing store's business was at its peak in 2015 with sales of nearly 700,000 a month. "Sometimes 20,000 orders could be sent out in a day."
Perhaps it's the sheer number of young entrepreneurs that makes Qingyanliu village seem so "hip." Mao Shengping told reporters that the village in the infrastructure, has achieved 100 megabytes of fiber optic free of charge into the home, public **** area to achieve full coverage of Wi-Fi. He said that in the future this will also become the basis for the development of big data and mobile e-commerce.
When the reporter contacted Tong Zhida, he told the reporter that his company has moved out of Qingyanliucun. After wholesaling goods for a while, Tong Zhida said, he created his own brand and set up a factory. Today he sells almost all the goods are produced in their own factories, "Once a factory, the situation and simply do e-commerce may not be quite the same, one is the capital investment than before much larger, personnel and other aspects of the cost is much higher. Relative scale should also be upgraded. Leaving Qingyan Liu Village is mainly because the storage place is not enough, we moved out and changed to a larger place."
Mao Shengping said the issue of warehousing in the village has been noted. He revealed that Qingyanliu Village has further clarified that on the basis of the development of e-commerce in Qingyanliu Village, the future will take advantage of the combination of urban and rural areas, re-planning, layout of logistics and warehousing functional areas of the village of e-commerce, to create a scientifically reasonable public **** intensive warehousing functional areas, to solve the demand for e-commerce on the amount of warehouses and storage from the area of warehouses and storage, and at the same time, can be achieved with the right of goods and the physical separation of the specialized warehousing management mode.
In addition to this, Qingyan Liu Village seems to have been not only satisfied with the name of "the first village of online store". Mao Shengping revealed that the future of Qingyanliu Village will increase the strength and depth of cooperation with universities and colleges, in the direction of e-commerce, art, design, logistics, cross-border, marketing, planning and other professions and colleges and universities to establish a talent internship practice strategic cooperation, to create a "Qingyanliu 1,000 e-commerce talent pool" and a new generation of creators workshop.
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