Zigong Watch client is the flagship platform of Zigong Media, which introduces the new concept and technology of "media+government service business" to create a media communication.
Introduction of media:
Media is the media that disseminates all kinds of information, i.e., all forms of material tools that carry and transmit information from the disseminator to the receiver in the process of information dissemination.
Classification:
1. The first type of media. The use of gestures, semaphores, beacons and other direct, simple and intuitive methods of interaction to receive information from each other, is a traditional and primitive media, which is characterized by intuitive and fast, but is limited by the conditions of nature, such as the weather, light, natural obstacles and so on.
2, the second type of media. Including letters, paintings, words, symbols, printed matter, and photography. In this way of information exchange, the receiver of information to rely on the visual senses to receive information, the sender of information began to use certain communication facilities and tools.
3, the third type of media. Both the sender and the receiver of information, must use the communication facilities. This type of media includes telephone, records, movies, radio, television, cell phone communication and so on.
4, the fourth category of media. Internet media, the reason why a separate Internet media as the fourth category of media, because of its media and information carrier is different from the third media.
Development status:
Media refers to "mass media". Broadly speaking, mass media include newspapers, magazines, television, radio, movies, books, audiovisual products, and the Internet, which is rapidly emerging. According to statistics and projections based on various data collected as of March 2012, the total output value of China's media industry in 2011 amounted to 637.9 billion yuan, an increase of 15.2% over the previous year.
From the perspective of the market structure of various sectors of the media industry, in 2011, newspapers and television accounted for 31% of the overall market of the media industry, and the scale of the Internet business reached 42% of the overall market of the media industry, occupying almost half of the market of the media industry. Media such as broadcasting, periodicals, audiovisual and movies have a smaller market size and limited room for maneuver to cope with the impact of changes in the media environment.