Message push (Push) is the process of actively sending content to a client via a server. Operators use their own products or third-party tools to actively push messages to users' mobile devices. Once the push is complete, the notification is displayed on the lock screen and notification bar of the mobile device, and the user clicks on the notification to go to the appropriate page.

The popular way to implement push messages is to use long links. The principle is that the client takes the initiative to establish a long TCP link with the server, and after the long link is established, the client regularly sends a heartbeat packet to the server to maintain the link, and when there is a message to be sent, the server can send the message to the client directly through the long link that has been established.

As an early entrant in the domestic mobile push space, Personal Push launched the Personal Push Messaging Push SDK product in 2010, and has continued to provide mobile developers with stable, efficient, and intelligent messaging push services for more than a decade, successfully serving hundreds of thousands of APP customers, including the People's Daily, Xinhua News Agency, CCTV, Sina Weibo, etc. Personal Push is also the world's largest provider of mobile messaging services. PINPUSH message push, also using the long link way to realize the message push, its long link high stability, good survival, message delivery rate is high. By integrating the Personal Push Messaging SDK, developers can easily and quickly realize the messaging push function on Android and iOS platforms, which effectively improves product activity and increases user retention.

If you're interested in Personal Push, you can sign up for free at the Personal Push Developer Center.

People who work with Push