Central Bank Digital Currency Research Institute and DDT reached a strategic cooperation to explore the innovation and application of digital currency in the field of intelligent travel scenes!

In fact, in addition to DDT, the central bank digital currency with a number of Internet companies to establish application scenarios to explore:

This is the central bank of China's digital currency in Suzhou, Chengdu, Shenzhen, Xiong'an, four places since the internal test, and continue to expand the application scenarios to explore the results.

After being used to pay party fees, transportation subsidies, and the Winter Olympics, the central bank's digital currency has added new application scenarios.

The central bank's digital currency continues to realize in-depth cooperation with economic entities and commercial entities, substituting the digital RMB into a wider range of entity applications, which will expand the scope of application of the digital currency, thus realizing a wider range of tests and exploration.

Based on this information, it can be seen that the current central bank digital currency of the preliminary internal testing should be relatively smooth, need to expand the application of the scene to a wider range of testing and exploration.

The promotion and use of digital currency itself in China does not have much of a threshold.

In the past few years, China has become an important means of daily payment, supported by payment systems such as Alipay and WeChat, and the electronic payment of cash has almost become an important form of currency in China, laying the foundation for the replacement of the physical cash of the masses, and becoming the world's most widely used country with the best public base and the best technical support.

Although digital currency and electronic cash based on Alipay and other bases are somewhat very different, but from the actual use of the experience, there will not be much difference, which provides a solid foundation for the conversion between cash and digital currency.

Therefore, the biggest difficulty of digital currency is whether it can support a wider range of applications and high-frequency use.

And through the travel and takeout scenarios, it can provide digital currency in throughput, real-time, fault tolerance, security and other aspects of technical performance testing, so as to provide more effective technical support for a wider range of use and circulation.

The widespread use of digital currency will further promote the development of the digital economy, and the degree of digitization will be greater with the expansion of the scope of application of digital currency.

First, digital currency helps promote the subversive development of the financial market.

Digital currencies, with advanced technologies such as blockchain as the underlying support, can bring revolutionary changes to the financial sector, establish a safer, more convenient, fast and low-cost financial system, and play a stronger role in financial payments, settlements, international trade and other aspects.

Secondly, it helps to promote the digitization of enterprises, thus accelerating the development of the overall digitization of society.

The arrival of the digital economy era based on digital currency will inevitably trigger a wave of digitization on the whole field. Digitization has become an important foundation for future technological development, whether it is artificial intelligence or 5G, etc., must be based on big data, and the digitization of the economic field will provide an important foundation to drive the development of digitization in more fields.

We see that at present, China is accelerating the exploration of the development of cutting-edge technologies based on artificial intelligence, blockchain, cloud computing, big data, etc., to create better conditions for the new technological era, and to push China to occupy a favorable position in the new technological revolution, and to lay the foundation for the development of China's political, economic, and industrial fields.

Digital currency through the Internet to open the application of the scene, itself has a natural comprehensive advantage, the cash on the Internet are based on electronic cash, digital currency and the existing electronic cash in the use of the experience, there is not much difference, in the payment of the above will not have any sense of strangeness.

In China, the people have long been through Alipay and WeChat, completed the education of users and the cultivation of the habit of use, so with the help of the Internet business structure, you can realize the digital currency and the actual use of the seamless connection!

In addition to this, through the drop, the United States, digital currency will break through in the commercial system of the use of the link, the establishment of a more practical commercial use of the scene, thus promoting the popularity of digital currency.

From the marketing point of view, the central bank's digital currency to choose the drop, the United States and other hands, in fact, is to use the Internet in the "high-frequency" products, to achieve rapid and repeated use of frequency, so as to complete the user's high attraction, rapid explosive user growth, so as to quickly lay the user base of digital currency, to lay the foundation for the full promotion of digital currency. The first step is to make sure that you have the right tools for the right job, and that you have the right tools for the right job.

In Internet marketing, high-frequency is an important means to quickly attract users and achieve penetration.

In the case of Meituan, for example, the launch of the takeaway business in the case of good business development is because Meituan does not belong to the high-frequency products, the user may only be a few times a week or a month of use, while the takeaway can be penetrated into the top of every meal every day, the frequency can reach many times a day, so that the product is a real flow of products, and can really bring the popularity of the user base growth.

After the establishment of the takeaway business, Meituan really developed into a head Internet enterprise.

Digital currencies also need to layout high-frequency product application scenarios to realize the popularity of user traffic.

Although the central bank digital currency does not exist user acceptance threshold, but can naturally penetrate into the user's daily life through the business model, is the best way to promote the development of digital currency, so that you can avoid the overall digital currency due to cognition, conversion and other reasons caused by the unfamiliar things labeling, so as to realize the currency of the seamless transition to the establishment of a more effective foundation for the acceptance of users.

From the current application of digital currency testing scenarios, it is not entirely through mandatory promotion means to force users to accept, but rather "let nature take its course" to penetrate into the public's life, and lay a solid user base for the comprehensive replacement of cash with digital currency.

At present, China's central bank digital currency has been ahead of the rest of the world, from the hands of major Internet companies, to further test the use of digital currency scenarios, internal testing should be very smooth, the need to expand the scope of business, more in-depth and extensive testing.

In this way, it seems that the digital currency from the final full release of the use has been close at hand, looking forward to the central bank of China's digital currency can quickly play an effective role in improving China's economic role and position in the world, play a good role in boosting!