1, project packaging financing, refers to the project financing, according to the law of market operation.

The financing mode of packaged operation after careful conception and planning.

He asked for the originality, uniqueness, scientificity and feasibility of the project packaging.

2. Packaging means that the project should have a core theme, and this project should be able to tell stories.

Scientifically, the project requires big data as the carrier, big data for analysis and financial data for budget.

Feasibility, the industry to which the project belongs, the future prospect of the project is broad, and the future income can be expected.

Uniqueness and creativity require the project to have unique creativity, which will give investors thinking impact and imagination space.

3. Case: Packaging financing of the movie "Big Footprints"

Big Footprints is a film released by a film and television company in Shenzhen.

4. "Big Footprints" is the first in China, taking the story of Shennongjia savage as the theme.

This is a movie that combines a thriller with a real savage.

And it is the first film to take a panoramic view of Shennongjia.

So he is unique and has a core theme.

The plot of this movie is also very good.

It's about a plane crashing into a dragon frame. The hero survived and became a savage.

Then, he launched a series of ideological struggles with the poaching group.

It conveys the natural concept of man and savage and spectrum, and the theme is also very good.

6. This film was co-produced by China and Hollywood in the early stage.

Post-production, marketing promotion, capital chain break.

The gap was around 7 million at that time. The first phase of the project successfully raised 20 million yuan.

7, project packaging financing, the project should be favored by the capital side. There are several points.

First, the industry has a large space and there must be room for imagination. In the film industry, the box office has a lot of imagination.

Second, the project should have a core theme, be able to tell stories and continuously attract investors.

Third, there must be a business model, which consists of six parts: A, positioning, B, business system, C, key resources, D, profit model, E, cash flow structure, F and project value.

These six points explain who makes money from the project. How to make money? how much money do you earn? How to make money permanently? How much can the project be worth?

,,, problems.

8, in the business system, and then subdivided.

A, first of all, do a good job in project marketing planning. Who will you sell it to?

B, there must be a platform to solve the problem of who will sell.

C, do a good job in marketing process management and break down sales actions.

D. Do a good job in customer service and customer relationship management. Solve the problem of repeated sales.

E, risk control, solve the problem of safe sales.

The growth of the project must be high.

9. Solve the problems of financial budget and return on investment.

There should be a clear numerical analysis of investment income.

Finally, solve the problem of investor withdrawal. Put the project into the enterprise listing? Or, by a big film company? ,,,, and so on.

Investors should be given a safe exit channel.

When the project is packaged, it should not only have prospects, but also make money.

Who said that? I won't help him advertise. Let's be pragmatic.