It is not the promotion method of EasyJet stores as (free trial).
Sinopec EasyJet Sales Co., Ltd. was registered in Mentougou Branch Office on 2013-12-20 and is a wholly-owned subsidiary of Sinopec Sales Corporation. According to the 2020 China Convenience Store TOP 100 list released by the China Chain Store Association, EasyJet has 27,600 stores, making it the most numerous convenience store chain brand in China.
The brand value will reach 16.133 billion yuan in 2020, which is at the forefront of the retail industry. Actively promote the development of "eight industries". Focusing on the layout of convenience stores, environmental protection products, private brands, automobile services, advertising, online business, financial services, life services and other emerging industries.
Through the construction of a membership system, the creation of smart stores, big data analysis, the implementation of precision marketing and other measures, we continue to improve the customer consumption experience, enhance customer consumption adhesion, and deepen the commercial value of the "people-vehicle-life" ecosystem, accelerating the transformation and upgrading of the company to a modern integrated service provider.
Company business
Vigorously promoting the construction of the "four platforms". Relying on the advantages of on-site delivery and location, the company will expand and strengthen its convenience store business, broaden its multi-industry services such as automobile service, advertising, fast food, tourism, insurance, etc., and form a physical service platform that meets the diversified needs of customers and has a high flow of entrances; and take the CRM system as the core to realize cross-channel and cross-business mutual diversion and resource realizations.
An online marketing platform that meets the needs of intelligent retailing of oil products, online sales of non-oil products, and the introduction of third-party marketing resources and services; and a financial service platform that serves the entity's operations by closely focusing on the extension of services for the refined oil products industry chain, and by gradually creating a platform for exploring the construction of auto insurance sales, owner consumption finance and front-end supply chain finance.
Focusing on customer demand and channel characteristics, the company focuses on industries that are essential to people's livelihoods, such as beverages, household chemicals, automotive supplies, and food and oil, to form an industrial incubation platform for the cultivation and development of own-brand commodities.