State-owned enterprises (SOEs) can take the following innovative approaches in using data:

Data collection and integration: SOEs can collect and integrate data from various departments and business areas to create a comprehensive data warehouse. This will help in better understanding the operations of the business.

Data analytics and mining: Using data analytics and mining technologies, SOEs can dig deeper into the potential value in their data and identify trends, patterns and opportunities to support decision making.

ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING: The introduction of artificial intelligence and machine learning technologies can be used to predict market demand, optimize supply chains, improve product quality, and so on, thereby increasing efficiency and competitiveness.

Internet of Things (IoT): The use of IoT devices in the production process can help improve productivity and quality by allowing real-time monitoring of equipment status, product performance and the production environment.

Blockchain technology: Blockchain can be used to ensure data security and traceability, and is important for financial and supply chain management in state-owned enterprises.

DIGITAL CUSTOMER EXPERIENCE: Use data analytics to improve customer experience, personalize products and services, and increase customer satisfaction.

Data security: SOEs need to focus on data security and take appropriate measures to protect sensitive data, including network security, data backup and recovery plans.

Talent development: Provide training in the areas of data analytics and data science, and attract and retain talent in related fields to ensure that organizations are able to make the most of their data.

Strategic Partnerships: Establish strategic partnerships with technology companies or data service providers to ****together drive data innovation and digital transformation.

Regulatory Compliance: Comply with relevant legislation and regulatory requirements to ensure data legitimacy and privacy protection.

In summary, SOEs can improve operational efficiency, optimize decision-making, and innovate products and services through data collection, analysis, and application to adapt to a competitive market environment. This requires a comprehensive digital strategy and a shift in organizational culture.