We need to know how to choose products sensibly and refuse to be blind.
The first point: the need to have a stable source of goods. You a product, regardless of whether we can do big later, the most important point, that is, there is no stable source of goods, or by the time, out of a single, no goods, or said discontinued, then we have this single will be abolished, not only this single abolished, but also affects us a whole store situation a, such a situation is very unfavorable to us.
The second point: there is not enough working capital, for some of the higher unit price of the product, if you do not have enough money can be turned around, then you will become difficult to turnover, the freight paid, the product into the goods and have difficulties.
The third point: you need to know yourself is to do a part-time job? Or is it to use this job where to support the family, as a serious job. If you simply rely on part-time work, casually 1688 to move a few products to do some simple sales of course no problem. If you want to be serious as a career to do. Including their own area of the product supply chain follow-up product development issues must be considered in detail.
Considering the logistics of delivery of difficult products:
To consider the logistics of delivery of difficult products, such as liquids, powders and so on, you have to know that some of the logistics is not allowed to send, you have to find out, you this product, in their own local logistics channels, whether you can send you this product.
Consider the platform price positioning:
You do a platform, you have to first go to understand the platform, like the speed sell through, he is to low price best-selling a platform, then, first of all, the purchase price of your products can not be too high, but also to understand the product categories you selected, the price of other sellers, if you calculate that the total price of your products is too high, then you need to make a comparison.
Consider foreign customs:
You have to know the customs of foreign countries, and our country's customs are not the same, so do not think that we like things, those who are abroad like, you need to go to more check the habits of foreign people, go to visit some of the foreign social networking software, such as Facebook and so on.
Consider the seasonal delivery time:
If you are choosing products, know that foreign countries have some of their own festivals, such as Christmas and so on, you in the Christmas day to the front of the day to one or two months, you can choose to upload some of the products about the need for Christmas. Why a month or two before? Because, from the domestic to foreign countries, you delivery time will be nearly a month of delivery time. So you have to upload the shelves in advance.
Off-site reference:
Understand the heat and trend of the industry, collect keyword data. It can be a kind of reference outside our station, which helps us to understand the market situation further. In the case of unfamiliarity with the target keywords, you can use simple terms to get the popular keywords of various search portals to see the heavier keyword traffic to analyze the data, so as to know the frequency of use of keywords for the product.
? We got a data through accurate data analysis. The ratio of male to female buyers on Speedtrade is 3:7, while the ratio of male to female purchases is 6.28:3.72. The main consumer group is between the ages of 14 and 35. What does this data tell us? Even though the ratio of male to female buyers is less than that of female buyers, the number of male buyers still accounts for a large proportion. So, when you choose products, you need to analyze the small details from a big data. Moreover, we also know the age group of the consumer population, that is to say, this age group is a large part of the mainstream consumer population in the speed sell pass, so in the selection of products to target the consumption characteristics of this part of the population. When you select products, you need to consider a product category, we have to set a good general direction according to their own situation first, in this general direction, we can do a good job of selecting products.
Next is the selection of some specific points:
1. Select some of the more profitable products.
2. Choose some small, lightweight products.
3. Segment the category, it is best to choose a category business.
4. Choose some simple and easy to operate products. Do not have too many functions, the operation of the complex product, otherwise, it will increase our after-sales work.
5. Choose almost nothing after-sales repair, more durable products.
6. Grasp the sales of holiday goods.
7. Try to choose a beautiful and stylish product packaging, which can put some gift cards, thank you cards and so on.
8. You can also consider designing a brand yourself.
9. Want to do sales, you need to keep an eye on the popular product categories. You can also can pay more attention to some cold products.
10. Understand your own target customer groups. Understand their consumption characteristics, understand what kind of brands they like, and the share of these brands in that market.
11. Understand how your competitors in your own category are like a product distribution.
Decide which industry or category to do, or a little more detailed, selected which product, to the part of the product research. The price of the product, ranking, picture, name, description, etc. to do further data analysis, a comprehensive understanding of the product, and then further costing and profit, you can go to the speed sell through the buyer's page to see the price of the same products with you. After determining the product, you can rest assured to find the source. Never look for those, the product has, but you out of the single, but suddenly discontinued the source, so it is not game over. Costs should also be accounted for, not enough money to send goods. Your store will easily be closed.
Choose the right product, efficient operation, your product will soon become a pop-up.