Internet thinking is the way of thinking to re-examine the market, users, products, enterprise value chain and even the whole business ecology in the context of the continuous development of technology such as (mobile) Internet +, big data and cloud computing.

Internet thinking marketing is based on the Internet thinking based on the subversive marketing, a collection of brand marketing, network marketing, micro-marketing, the use of integrated personality subversion, to achieve the effect of marketing.

Network marketing is the main battlefield for many enterprise marketing, including Lei Jun's millet, is the use of SNS on the network to interact with the rice fans, at the same time, Baidu search, classified websites, vertical websites, community marketing, self-media, etc., or a major position in the Internet thinking marketing. Micro-marketing for microblogging, microblogging, two-dimensional code strung together a chain, occupying the mobile end of the main marketing position.

Extended information

Business model designed in accordance with the mobile Internet thinking. First of all, it has to allow its end users (consumers) to form connections with each other. The goal is to make the connection stronger and the number of connections greater. Through this connection, end users form a circle among each other.

Secondly, this circle must be connected to other circles. This connection, in line with the laws of ecology, can further strengthen the connection strength of their own circle and increase the number of connections. These connections in turn create larger circles.

Finally, larger circles connect with other larger circles to form regional, national, and even global circles. In this, the connection within the circle is a virtuous cycle and mutually beneficial; the connection between the circle and the circle is also mutually beneficial, otherwise, no connection can be generated.

Baidu Encyclopedia - Mobile Internet Thinking

Baidu Encyclopedia - Internet Thinking