Resolutely support domestic production. China people don't support domestic production. When will domestic products be self-reliant? Chinese people should be self-reliant and domestic products should be stronger.
First, the government does not take the lead in purchasing independent brands.
Second, it is still limited to cars below B, the overall quality is not high, and there is a gap in brand reputation.
Third, there are too many rich people to look down on low-grade cars.
Fourth, it has fallen behind for more than a hundred years, and the national self-confidence is not enough.
Fifth, many people have lost their national integrity.
Sixth, there are many foreign brands.
Seven, many people are ignorant and brainless. They don't understand cars. Listening to the wind is rain, and many people blindly follow suit.
Most young people around our unit buy domestic cars, which are super cool in appearance and beautiful in interior. Electronic equipment far exceeds the joint venture car, and the fuel consumption is similar to that of the joint venture car, which is tens of thousands of yuan cheaper. I asked a few young people who have been driving for more than five years to buy GAC Chuanqi. They said that domestic cars, especially GAC Chuanqi, have been in operation for five years, and the price is tens of thousands less, which is enough for several years. The key point is that the maintenance cost is much cheaper than the joint venture. Come on, domestic car!
This is just a national issue, just like people liked to buy mobile phones from Samsung, Nokia and Motorola. Now they don't want to buy these mobile phones, let alone give them away. Moreover, there are a large group of Japanese-made, foreign-made and well-known people in China who wantonly advocate foreign-made machines. As time goes by, more and more consumers will give up the joint venture coffins that cut corners and choose solid, safe and more scientific and technological domestic independent cars. This year, all joint venture cars have fallen sharply, especially Korean cars, French cars, American cars and Japanese cars. German cars are not much better, which is the best example, while the sales of domestic Great Wall, Geely, Changan, Chery and BYD are all rising sharply. This situation will become more and more obvious, more and more accustomed to, and the good days of joint venture coffins that cut corners are beginning to end.
Domestic cars are getting better and better, but that's compared with domestic cars in the past, and the horizontal comparison is still very large. Of course, if you look at the appearance and configuration, then I have nothing to say. However, it also proves that it attracts a large number of consumers because of its beautiful appearance, rich configuration and low price. But I can't help wondering, where does the profit come from? State subsidies? The more subsidies, the less good products. Businessmen are all profit-seeking, but they have different ideas. Therefore, since domestic cars can do this, it must be that other places are not doing well enough. As a commodity representing industrial technology, it is impossible for cars to overtake in corners, which is why second-hand domestic cars do not maintain their value, because they are not durable. The technology is also relatively backward. Moreover, friends in the automobile circle said that the so-called independent research and development in China actually comes from the acquisition of foreign patented technology, but it is not advanced. I don't know if this is true or not, but I believe it is true with a high probability, because all the physical industries in China are like this, aren't they? Most importantly, I have personally experienced that the largest proportion of complaints and maintenance is domestic cars. Therefore, the progress of domestic cars is an indisputable fact, but I don't think it is safe to buy them. Of course, if you think you will change it in two or three years, or you will pursue configuration, that is understandable. But as the owner of Mitsubishi, what I pursue is not configuration, not design, but pure mechanical quality and reliability. So everyone has different needs, and what can be sold proves that there is a market. It doesn't matter whether you sell cost-effective or patriotic feelings, but remember, don't do to others what you don't want others to do to you. There is no right or wrong thing to buy, just look at the demand.
From the consumer's point of view, domestic cars have advantages, such as high configuration, beautiful appearance and low price, but also have disadvantages, such as poor materials, poor workmanship, poor reliability, small defects and piles of parts. How many domestic cars use three domestic cars? Owners don't drive their own cars. How can we make consumers trust your quality?
To put it simply: First, the joint venture quality is superior to the independent subconscious, and second, the face psychology is at work.
First of all, we use objective data to look at joint ventures and independent complaints about big data in consumers' minds. According to the "Analysis of Complaints about Compulsory Automobile Products of China Consumers Association in 20 17" published on the website of China Consumers Association, Changan Ford was complained 850 times, ranking first. FAW-Volkswagen was complained 806 times, and SAIC-Volkswagen was complained 7 12 times, ranking second and third. Let's look at the engine, the core component of the car. According to the data of Auto Complaints Network, the top ten engine complaints in 20 17 were Focus, Sylphy, Yinglang, Cruze, Chuanqi GS4, Haval H2, Citroen C4L, Emgrand, Zotye T600 and Haval H6. Judging from the number of complaints, independent brands and joint venture brands each account for half of the country. Is this an accident?
Some people may want to say that objective data can't reflect the real situation. Maybe. Based on the experience of 10 years+,thanks to the advantages of the platform, the reliability and systematicness of joint venture vehicles are indeed better than their own brands. For example, it is said that Geely's internal summary mentioned that Geely's car is in good condition now, that is, its weight and fuel consumption are high, and the fuel consumption of the Great Wall has been criticized. A box of Corolla oil bought by a friend can run back to Fengcheng, Jiangxi. Another point is training. For example, BYD dug a Hans brother from Mercedes-Benz, who can be the shoulder of BYD's model training. In fact, Hans' brother's position in Mercedes-Benz training is just general, and the gap can be imagined. Joint venture is indeed superior to independence in the three major components and chassis system, which is true, and it is not acceptable to be dissatisfied.
Second, talk about face psychology. Besides the premium of the brand, this is what I've always wanted to know. How can anyone buy yaris Zhixuan with black doorknobs and radios instead of Geely, let alone Emgrand? At least it's ok to buy a high-end one. In terms of electrical equipment configuration, independent brands say that it is not too much to kill joint ventures; In terms of materials and workmanship, the compact joint venture still uses the plastic instrument panel of the last century, and the independent brand has long popularized the soft instrument panel. The starting price of Ke Ling 03 is 1 16800, which is higher than that of Toyota Corolla (107800), Honda Civic (1/5900) and Mazda 3 Angkeira (1/kloc). Take BYD as an example. A new generation of Tang car owners posted such a sentence on the back door glass, "What Mercedes-Benz BMW Audi, step on the gas pedal to let you know what BYD is". What do these examples show? The status and grade of independent brands in consumers' minds are increasing day by day.
The last point is the automobile industry, and the whole vehicle is the ultimate embodiment of the automobile industry. In fact, what is even more fatal is that there is an insurmountable gap in the source of upstream parts and even in upstream steel. For a small example, Chuanqi GS8 was forced to cut production when the scenery was infinite because of its love for gearbox. Aisin, ZF, Bosch, Magna, Continental, Valeo, Lear, Denso, etc. are all huge, but the estimation that China can take out is Fuyao Glass and Wanxiang, and there are almost no key parts. Fortunately, in the field of new energy, battery oligarchs like Contemporary Ampere Technology Co., Ltd. and BYD began to appear. Perhaps the country proposes to overtake with new energy, which has a longer-term strategic vision, and there may be a lot of helplessness in it.
When a domestic car doesn't need a navy, it really can.
Choosing a domestic car or a joint venture car depends on your own needs and purchasing power. Everyone has a different understanding of cars, and even less understanding of domestic cars. After all, buying a car is a big deal, and it is understandable to choose a joint venture model conservatively. People who know the auto market and know more about domestic cars will choose domestic cars and choose domestic new energy vehicles. No matter what you buy, you just like it.