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How to choose the website search engine optimization keywords?

To do website optimization keyword selection is very important, there are many ways to choose keywords, I give you a summary of several methods, you can seriously refer to

1, competitive research, peer research

In Baidu on the use of SEO advanced search instructions to search for keywords and you with the business. For example: such as the decoration industryintitle: decoration company, then in the search engine above the results page are your peers.

Then how do we view the peer site to do the above kind of keywords? Open the home page of the peer site, the right mouse button to view the source code of the page you can view the page above the keywords. Then other columns page keywords can also use the same method. This will be able to view the peer keywords.

2, Baidu search suggestions

When you search for relevant keywords on Baidu, Baidu will recommend relevant keywords based on the user's big data search, which is called Baidu search suggestions. This is also one of the ways we choose keywords

3, Baidu related search

Baidu related search will give the user to recommend and search for very relevant keywords

4, keyword mining tool

Baidu above the direct search of the keyword mining tool, you can open the operation of the online

5, Baidu bidding background keyword planner

This is a part of the Baidu bidding background keyword planner

This is a part of the Baidu bidding platform. p>

This belongs to the content and knowledge inside the Baidu bidding

6, webmaster tools

After the keywords are selected, it is best to use excel to record them, and then group the keywords. Distinguish core keywords from long-tail keywords. General website title can add 2-3 keywords plus the company name, keyword tag inside the general recommendation to put 5-10 keywords, as long as the character length does not exceed the longest requirements. Specific web page three elements of the number of characters refer to the webmaster tool tips. Description of the label inside the proposal can also put the keywords. In addition, the three elements inside the keywords do not repeat, repeat keywords is meaningless. On the contrary, it will make the search engine feel that you are cheating and violating the rules. So where to put the long-tail keywords? Long-tail keywords can be placed inside the subsections of the website, evenly distributed! This is the website keyword selection method and layout method.