Game distribution is no more than a few kinds of charges, such as these games, DNF free props class charges, fantasy westward journey card props pay, watchman pioneer client props charges, and the latter two because of the threshold is high, so let part of the player is daunted, because of the mentality of the people are free to try, pay to think about it, so the first to open the free mode of play in the country, tencent The game is a typical representative of the game company.
We often hear, players say I am a leopard head zero charge, that game company and how to treat these zero charge party? Insiders tell the truth.
Player payment level
We divided the players into civilian players and tycoon players, civilian players and zero-charge party, pseudo-charging party, tycoon players are divided into light paying players, heavy paying players. Gu Ming Si, that is, any zero-charging party has the potential to evolve into a paying player, otherwise how to set up the first punch, 10 points to charge, 60 points to charge it? So it is said that every zero-charging party is a potential stock.
Game popularity
We often see the game's download list, and then brush in the top of the list of the game, always in the APP store dazzling light, is really because of the ultra-high popularity, the game's publicity effect can be outstanding, and every zero-charging party is a free advertising signboard.
No comparison is no harm
Without the support of free players, how can the tycoon players have the supreme sense of honor? Studies have shown that a game is 2.9 times more likely to be paid for defeating a friend, and 2.8 times more likely to be paid for a quick upgrade.
Advertising revenue inside the game
In today's media-rich era, online ads spread faster than physical ads, and now you can see ads everywhere inside the game, such as what mobile traffic cards, what bank credit cards, etc., as well as ads that portray a certain product such as a character or equipment, and anything that can bring in traffic is revenue.
Game patents and peripheral products
Recently the boisterous events, there is the Tencent situation today headlines, said illegal live broadcast of the King of Glory infringement, the King of Glory has formed a large IP traffic, live this game profit income is very considerable, plus the game inside the character of the peripheral hand puppet and digital products, the most direct representative of the Lu Bu intelligent robots, which allows you to let you know real-time The most direct representative is the Lu Bu intelligent robot, which allows you to know the change of the battlefield in real time.
In today's era of big data, there is traffic, there are players is the king, so even if the stimulation of the battlefield has not been able to pay, Tencent does not want to let this cup of soup alone left to NetEase a company to gnaw on, it is the same reason, remember to zero charging party, you are the potential stock.