With the development of China's e-commerce industry, the scale can be said to be unprecedentedly large, and the first half of this year's sales have repeatedly broken the record, which makes the whole network has really become a buy buy buy revelry, but in the revelry of the back of the brewing a lot of problems.

1 Problem 1: Big data business opportunities are unlimited, and information security needs to be protected

Big data, which is the hottest word in the e-commerce industry nowadays. In the era of e-commerce, consumption, payment, circulation and other links, generating massive amounts of big data. By analyzing this data, merchants can more accurately understand potential customers and thus provide products and services more precisely.

There is no doubt that big data is a rich mine of unlimited business opportunities. However, while it brings convenience and business value, it also brings the problem of personal privacy leakage.

For example, the "gray industry chain" of courier bill trafficking is alarming, and it only takes 50 cents to buy a copy of the courier information from the Internet. In addition, some of the e-commerce platforms have also been hacked to obtain user data, and then sold on the Internet.

2 Problem 2: Various means of counterfeiting, consumers can not prevent

In addition to information security, counterfeiting is also a threat to the future of e-commerce. The most popular nautical example, there are courier documents fake, by the courier company to help manufacturers fictional overseas shipping information, cover the real shipping location, so that the fake goods to change, to become the overseas purchasing genuine; there are some claimed to be the overseas purchasing website, from the domestic to buy fake goods, mailed to foreign countries, and then back to the domestic purchasing customers.

3 Problem 3: e-commerce packaging waste is amazing added to the environmental burden

And home piles of courier packaging, it is estimated that many people also feel a headache. The rapid development of e-commerce, brought another problem that can not be ignored, is the huge amount of disposable packaging materials waste.

4 Problem 4: Uneven development of e-commerce, the gap between the East and the West

In addition, there is a large gap in the development of e-commerce in China's provinces, the eastern region of the e-commerce industry is highly developed, and occupies an absolutely dominant position in the country.