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The so-called franchise, how the franchise fee is calculated

The advantage of opening a franchise is that because the headquarters has the brand, trademark, business management technology can be directly utilized, compared to their own to create their own business, whether it is in the time, money or in the spirit of reducing the burden of a lot of people with no experience in business, can be in a shorter period of time to enter the profession. There are these advantages:

Online and offline diversion of customers: Posca invested heavily to support the franchise diversion of customers, strong landing on CCTV, together with the major satellite TV detonation publicity, while using the mobile end of the big data marketing, WeChat group control system automatic powder promotion, point-to-point sweeping diversion of a variety of combinations of precise diversion, locking the target audience, so that the store opened on fire.

Expanded Information:

Influencing Factors:

The cost of joining the company is affected by a number of factors, in addition to the profitability factor, which also includes the following:

Join the headquarters of the development stage: when the headquarters of the franchise business is still in the just started the groping stage, its franchise concept has not been fully and thoroughly tested by the market, the business risk is greater, in order to attract more investors, expanding the impact of the headquarters is often not hesitate to sell franchises at a low price.

Franchise headquarters to provide assistance: the franchise headquarters to provide assistance to the franchise how much, is to decide to join the cost of an important factor, because the more assistance provided, the more its overhead expenses, used to make up for the overhead costs charged by the franchisee fee also increased accordingly.

Baidu Encyclopedia - Franchise Fee