Since May 2016, with the help of Jingdong's big data analysis, Xi Wine has developed Red Xi Sauce 1952, Xi Sauce Blue and Xi Sauce Gold. Among them, Xi Sauce Gold is the exclusive product sold by Jingdong. Meanwhile, the three products developed through Jingdong big data have grown rapidly, driving the overall sales of Xi Wine on the Jingdong platform, with sales accounting for more than 40% of the entire line of Xi Wine products on the Jingdong platform.