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Why does Alipay want big data?
The great economist said that the wool comes from the sheep!

Although there are quite a few mobile payment products on the market, however, due to the more abundant functions of Alipay, especially the functions of chanting and borrowing, has long been y rooted in the hearts of the people. In addition, Alipay has a full range of financial features, more comprehensive, more complete features, so that Alipay from the many products, stand out.

First of all, the user can intuitively feel that Alipay has inserted some advertisements. After all, as a mobile payment software, Alipay is sitting on a large number of stable users, and users will naturally generate a lot of traffic. And users who use Alipay usually have a certain economic base, or some consumer demand. If you advertise in Alipay, the result will not be bad for the merchants. And Alipay can naturally get some of the benefits of placing ads.

Maybe when it comes to big data, we are not unfamiliar with it. But if we talk about big data revenue, we may not find it easy to understand. In fact, Jack Ma has repeatedly mentioned big data in his speeches, and in today's Internet era, data is an immeasurable potential value for any industry or enterprise. Make full use of the data in hand, relying on the advantages of Alipay, you can carry out more business expansion. So, big data can be said to be Alibaba's has been the potential stock, the future can make a big impact.

For young white-collar workers or students, there is often no pocket money before the end of the month. In addition, if you come across your favorite things, and it happens to be that you are just too shy, then it is a bit embarrassing. The fact that you can't get the money to pay for the things you want to do is a great way to avoid the debt that comes with borrowing money," he said. After using chanting to pay, Alipay will charge the merchant a certain percentage of the service fee. Although it is free for the user, however, if the late payment, you need to pay a late fee and interest, is also the point of Alipay profit.

In the end, we have to recognize that Jack Ma has ushered in an era of mobile payments!