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High-tech innovative new media project settled in Liangjiang New District, deep plowing offline media scene operation!
On April 22, Chongqing Tangerine Technology Development Co., Ltd (hereinafter referred to as Tangerine Technology) held a signing ceremony with Liangjiang New District, and its high-tech innovative new media project was officially settled in Liangjiang New District, Chongqing. Tangerine Technology is a set of technology research and development and offline scene media operation in one, through the operation of big data, Internet of Things, face recognition and other systems, deep plowing offline scene media operation, for the two rivers new area industry digitalization and digital industrialization development to inject new momentum, at the same time for the creation of Chongqing digital economy industrial park to lay the foundation. Wang Junwei, Chairman of Tangerine Technology, Li Liang, President of Tangerine Technology, Liu Neng, Vice President of Tangerine Technology, Liu Hongwei, Vice President of Tangerine Technology, Liu Feng, President of Two Rivers New District Investment Group, Zhang Ke, Vice President of Two Rivers New District Investment Group, and Yuan Bin, Director of Comprehensive Integration Department of Two Rivers New District Investment Group, etc., attended the signing ceremony!

Tangerine Technology will rely on the advantages of the development of the national new area of the two rivers new area, integration of resources, deep plowing the offline scene media operation. It will also operate according to the " 1+4" headquarter structure, focusing on the development of advertising spots, hardware equipment R&D, software platform construction and other sectors.

Li Liang, president of Tangerine Technology, said that the current community media display is mostly based on fixed plane posters and videos, which makes it difficult to achieve targeted, vertically segmented, and real-time updated media resources or advertisement placement. Aiming at this market pain point, Tangerine Technologies can realize "Smart Application" through "Light Installation" and "Cloud Control" to make offline traffic more valuable. The terminal carrier equipment produced by Orange has rich and complete interface output, which can be directly called by media agents, thus reducing the development cost and manpower cost; relying on the cloud backend management technology, the relevant personnel can remotely manage the terminal equipment and the business visual image, and realize the intelligent resource matching and service. At the same time, relying on the strict permission management system, it can prevent the invasion of illegal programs and guarantee the security and stability of media advertising.

Li Liang, President of Tangerine Technology, introduced that the community media adopts intelligent digital screen with high-definition face recognition technology, which can clearly capture the length of each person browsing advertisements, and the degree of consumer interest in advertisements. Through accurate crowd audience profiling and user behavior analysis, it can accurately lock the target audience for advertisers, and further recommend the content grades and strategy customization for advertisers to achieve accurate placement of media advertising resources. The company's goal is to provide the best possible service to its customers.

At present, our project has covered more than 170 cities in China, of which Chongqing has more than 10,000 points of laying, more than 100 cooperative communities, and the daily service crowd is as high as 800,000 people. With the obvious location and strategic advantages of Liangjiang New District, Orange Technology will build the project operation headquarters based on Liangjiang New District, continuously optimize the industrial chain layout, adhere to the technology-driven, and create a precedent of digitalization of offline scene media. In the future, it will take Chongqing as the core to establish a standardized model city and radiate the whole southwest and even the whole country.

The relevant person in charge of recruitment in the Two Rivers New District said that in the era of technological empowerment, big data and intelligence will play an important role, and hoped that Tangerine Technology will focus on online services and digital content production, and continue to increase R&D investment in the Two Rivers New District in the future. Two Rivers New District will use the best service and optimal environment to give enterprises support from policies, funds and other aspects, and make every effort to protect the healthy development of enterprises in Two Rivers New District.

At present, the Two Rivers New Area is actively promoting the development of online business, online services and online management in order to continuously grow the service industry. It is focusing on finance, service trade, modern logistics, commerce, trade, culture and tourism, and convention and exhibition industry to build five systems for the future development of modern service industry in the Two Rivers New Area.

The successful settlement of Tangerine Technology in Chongqing Liangjiang New Area is also a concrete measure for Liangjiang New Area to promote the growth of service industry. The signing of this contract is of great significance for improving the vitality of regional economic development and promoting the high-quality development of the economy. Both parties have further realized the complementary advantages of resource integration, whether in strategic positioning or development foundation, **** with the promotion of industrial digital development, and injected new kinetic energy into the economic and social development of Chongqing!