At present, the human resources market in China is facing some challenges, including the imbalance of employment structure and the aging population. The employment situation of college students also faces some challenges, including fierce competition, unstable work and relatively low salary level. In addition, with the rapid development of informationization and digitalization, some emerging industries and occupations are gradually emerging, such as the Internet, artificial intelligence, big data and other fields, and the demand for talents in these fields is also growing.

Therefore, for college students, they should have a broad vision and an open mind, actively master new skills and knowledge, and constantly improve their comprehensive quality and ability to adapt to market changes and demands. At the same time, they should also pay attention to keep in touch with the society and expand their contacts and interpersonal relationships in order to obtain more employment opportunities.

Human resource management refers to the reasonable training, organization and deployment of human resources combined with certain material resources by using modern scientific methods, so that human resources and material resources can always maintain the best proportion, and at the same time, people's thoughts, psychology and behavior can be properly induced, controlled and coordinated, so as to give full play to people's subjective initiative, make people give full play to their talents, get the right people, and achieve organizational goals.