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Lifestyle in front of big data
This is the best time and the worst time, full of opportunities and challenges.

This era has given us far more convenience and speed than the ancients imagined, given us rich and colorful life experiences, and given us enough opportunities and challenges. ...

In this era, everything we have is processed into data, analyzed and used. Data know us better than ourselves. Many of our abilities will be surpassed and replaced by intelligent machines that can learn quickly. Our work is changing quietly, and our way of life is also changing slowly. ...

For example, in the United States, the second-ranked supermarket chain once happened.

A father angrily went to the supermarket manager and said that his daughter, who was only in high school, had received a coupon for baby products from the supermarket. Is this behavior in the supermarket encouraging her to fall in love with early pregnancy? The supermarket manager apologized to his father when he saw that the coupon really belonged to his supermarket. Do you think this is the end of the story? No, this is not the end. A few days later, my father went to the supermarket again, found the manager, apologized to the manager, and said that he had talked to his daughter and found that her daughter was really pregnant. The manager is still in no hurry because he knows that they didn't do anything wrong at first. They learned about this situation through big data before giving her daughter coupons for baby products.

Look, this father is not as good as big data to understand his daughter.

In this era, merchants use big data to discover our living habits, favorite foods, favorite movies, and favorite browsing projects, which we may not have noticed ... to promote sales, give priority to display and bundle sales ... Moreover, many small partners say, Wow, how do they know me so well? What I recommend is what I like. ...

In this era, everything we have can be collected, analyzed and utilized by big data. For example, big data found that it is obvious that we bought goods in the supermarket and bought a bottle of baby moisturizer at the same address in Tao Tao, so we can analyze that this is a family with a baby, and then we can analyze the income level and consumption level through the place of residence. ...

You see, everything about us is so transparent in front of the data. It is not surprising that big data can be suitable for our products according to these recommendations.

The era of data thinking has brought us too many challenges and opportunities. Artificial intelligence learns from a large amount of data and defeats human Go and chess masters in a short time. In many factories, a large number of robots have replaced manpower, and many jobs have also been replaced by machines. ...

We enjoy all the convenience brought by big data, and at the same time expose everything to the data. Whether it is a blessing or a curse, people will follow suit, and we can judge later.