Keep, an App Store Pick of the Year, was launched on February 4, 2015, and is dedicated to providing one-stop sports solutions for fitness teaching, running, cycling, dating and dietary guidance, and equipment purchasing.

Keep has opened an offline sports space, Keepland, and sells the KeepKit series of smart hardware products. Developer ：Beijing Calorie Technology CO. Platform ：iOS、Android Soft Version ：v6.7 Update ：November 2018? Software Language ：Simplified Chinese, Traditional Chinese, English? Softwaresize ：94.9MB SoftwaresLicense ：QQ，Weibo，WeChat Product Honor ：App Store 2015 Selected Sets Official Website ：:gotokeep/ Founding Team,Functionality,Product Advantages,Background,Latest News,Team Honor,Development History,Founding Team Founder and CEO：Wang Ning Wang Ning, a post-90's entrepreneur, graduated from the Beijing University of Information Technology. Founder and CEO: Wang Ning He is a Gemini paranoid who pursues the ultimate product design and user experience. He is a sports enthusiast and a successful dieter. He hopes to help more people fall in love with exercise, scientific exercise, and improve people's exercise lifestyle through "Keep". Wang Ning has always been adhering to the entrepreneurial credo - "build a high wall, accumulate food, and slowly become the king". 2016, Wang Ning was selected by Forbes Asia's first "30 Under 30 Elite List", "30 Under 30 Asia". Under 30 Asia". Functional features Courses - including a variety of fitness training courses Fitness, yoga, running, rehabilitation Running function - multi-dimensional record of the movement track and data Outdoor running function can record the user's movement track, running mileage, pace and other running data, when posting dynamics, you can use the exclusive running watermark. Running watermarks can be used to record users' running data such as running track, mileage, speed, etc. When posting updates, users can get running badges by completing tasks. Realize indoor treadmill running, and outdoor running adds the function of running route. Riding function--Record cycling track and exercise data Keep cycling function data integrates exercise track, speedometer, cumulative climbing and calorie consumption data, etc. You can get Keep cycling badge by completing the corresponding cycling activities. Community Board--Users can share their fitness achievements with each other, and community topics and activities are centrally displayed, and users can share pictures and videos when they participate in the topics or activities. Mall--Make fitness equipment more professional Keep Mall sells its own branded products, including equipment and clothing. The private brand products are designed based on Keep courses to meet users' equipment needs in various sports scenarios. Keepland Keep's offline urban sports space. Provides dozens of training courses, through the combination of online and offline training, so that the user's sports behavior can be shown online, and provide guidance for training. Keepland KeepKit KeepK1 Smart Treadmill is the 1st smart product under KeepKit ecosystem, which acts as a smart running coach to help users with scientific guidance and running training. KeepKit KeepUp The KeepUp product line includes light exercise, running training and sports fashion, covering all scenarios of urban sports life. KeepUp KeepClass KeepClass is Keep's newly launched content module, which is based on users' diversified exercise needs and shares experiences through video, audio and live streaming. Keep Overseas Keep has 15 language versions, including Chinese, Korean, Japanese, French, and German. Keep has two products on Googleplay and AppStore, KeepYoga, and operates overseas Ins and Facebook. Product Advantages Create a "free playground": Keep released version 4.0 on May 10th, with comprehensive upgrades to the UI and product features, and a new product vision. Keep released version 4.0 on May 10th with a comprehensive upgrade of the UI and product features, and a new product vision: Keep is not limited to the fitness field, and what it wants to do in the future is to create a "free playground". "In the free exercise field, you can find a favorite form of exercise and quickly participate in it, but also find like-minded partners for free communication, participate in activities to play together, to feel the joy of exercise." Keep 4.0 is a new upgrade in the transition from "mobile fitness trainer" to "free playground". Fitness, running, cycling, sports category is richer, personalized recommendation is more fine: After two years of product overlay, Keep has become a sports platform covering fitness, running, shopping malls, dietary guidance, cycling, step recording, sports live broadcasting and other functions. In the 4.0 version released this time, Keep has integrated the existing sports modules, enhanced the personalized recommendation of training, and highlighted running and cycling as a sports category parallel to fitness, while adding the step function, covering more sports scenes, and a richer form of community interaction. Keep integrates big data and AI into sports, and uses AI algorithms and science and technology to improve the user's sports experience and the accuracy of sports demand. Generate background In a year's time, Wang Ning reduced from 170 pounds to 130, and he was in fitness and trouble. He had no way to choose from the cluttered fitness knowledge on the Internet, could not scientifically arrange the fitness program, and did not have the mutual encouragement of his companions. Until he developed the idea of making a mobile fitness app. There are two reasons why he made Keep, one of which is his previous experience in the Ape Question Bank, Keep now provides a number of training programs, users can choose different training according to their personal preferences, fitness environment. In terms of overall functionality, it is similar to similar software such as Six Pack, providing video guidance and voice prompts. However, Keep uses real personal trainers to record on-site, which makes it more impactful and interesting overall. "Fitness is something that can be slapped into online education." He said. The second is the reality of "forced". Once 170 pounds, he ran to the gym but found that the face is to do aerobic or anaerobic confusion. In addition, the lack of an incentive system, the lack of channels to bring together the same enthusiasts, are all problems he found in fitness. This is precisely why Keep has launched a community. Foreign countries have already appeared a number of video course-based fitness products, such as FitStar and Nike Training, while domestic has not yet appeared mature similar sets. Founder Wang Ning and his Keep are here to fulfill the instrumental needs of domestic fitness enthusiasts. Latest News Keep Users Break 100 Million, Becoming China's Largest Sports Social Platform On August 13th, Keep, a domestic mobile sports app, officially announced that the number of registered users had broken through the 100 million mark, and had successfully advanced to the 100 million level of the mobile Internet club echelon. In the domestic hundreds of sports APP, Keep user number first broke 100 million, become the largest domestic sports social platform. Actor Li Xian became Keep's first practitioner In July 2017, Keep announced that actor Li Xian had become the first practitioner, cooperating in the filming of the "Li Xian HIIT Fat Burning Challenge" fitness course, and leading millions of Keep users to burn and sweat together. Apple CEO Tim Cook appeared in the office of Keep At 9:00 a.m. on March 21, 2017, Apple CEO Cook appeared in the headquarters of fitness suite Keep, and Wang Ning, the founder and CEO of Keep, accompanied Cook on the tour. Wang Ning shared his entrepreneurial story with Cook, and gave Cook a commemorative Keep yoga mat numbered "80,000,001", implying that Cook is Keep's 80,000,001 users. During the exchange, Wang Ning said that Keep is planning to launch an international version by the end of this year, and Cook said he is very willing to be the first user of the international version of Keep. Financing In May 2016, Keep completed a $32 million round of C financing. This round of financing was led by Morningside (Morningside Capital) and GGV (Jiyuan Capital), followed by BAI (Bertelsmann Asia Investment Fund).In June 2016, Keep received a C+ round of strategic investment from Tencent. Team Honors In 2018, Keep was awarded the title of "Top 10 Weight Management APP" by the Chinese Nutritional Society in 2017 In February 2018, Keep was awarded the 2017 "Two Micro-Ends" Top 100 Award List "In 2017, Keep was honored with the Best Development Potential Award of China Business News 2017 Beyond Imagination Innovation Competitiveness Award; in 2017, Keep was honored with the title of "2017 Best APP" in the 2017 Annual Selection of Yiwang. "In 2016, Keep was awarded the Best New Media Marketing Case Award by Huffing WOW; in January 2016, Keep was awarded the Best Product Design Award by Geek Park InnoAwards 2015; in December 2015, Keep was honored as one of the 2015 "VentureBond 100 - China's Best Apps". In December 2015, Keep was honored as one of the "VentureBond 100 - China's Top 100 Innovative and Growing Enterprises of the Year"; In December 2015, Keep was selected by the App Store as one of the 2015 Featured Sets and was pre-installed in all Apple Retail Stores; Development History In November 2014, it received RMB 3 million in angel investment. RMB angel investment. In March 2015, received $5 million in Series A financing from Ventech (Yintai Capital) and BAI (Bertelsmann); In July 2015, received $10 million in Series B financing led by GGV (GigaGen Capital), followed by BAI (Bertelsmann) and Ventech (Yintai Capital). In May 2016, it obtained $32 million in Series C financing from Morningside Capital, Jiyuan Capital, and Bertelsmann; in August 2016, it obtained Tencent's C+ round of strategic investment; in the morning message of July 10, 2018, Keep announced the completion of $127 million in Series D financing led by Goldman Sachs, and invested by Tencent, GGV Jiyuan Capital, Morningside (Morningside Capital), BAI (Bertelsmann Asia Investment Fund) old shareholders followed the investment.