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2021 Tianjin selection of official writing skills: the official writing of the "publicity draft"
The implementation of the topic is the civil service essay exam frequently examined questions, but also the value of the higher proportion of the question type, relatively speaking, the difficulty is slightly higher. For most students, the implementation of the topic is mainly complex format, logical level requirements, points of organization difficult, especially for propaganda topics many students are prone to misunderstandings and problems in the format and points of writing, resulting in the main points can be found, but the score is not high phenomenon. Therefore, today to publicity as an example, for you to analyze the publicity class questions answer skills and methods.

Steps to answer:

First, review the question: review the type of text, the object of the answer, the purpose of the document, identity, etc., focus on reviewing the object of the answer.

Take the 2019 provincial examination questions as an example:

Suppose you are a staff member of a city's human resources and social welfare department, and you need to go into the community to promote the electronic social security card to the public. Please combine? Given Information 4?, draft a publicity piece introducing the electronic social security card. (35 points)

Requirements: complete structure, specific content, clear organization, accurate language; 300-400 words.

Review: Type: publicity draft? Format: title + (issued by the object) + body + issued by the unit + issued by the time

Answer object: introduction to the electronic social security card

issued by the object: the community masses

issued by the unit: a municipal department of human resources and social services

issued by the purpose of the text: to the masses to promote the electronic social security card

Second, to find the point: the use of the material to read the method, with the answer object back to the material to find all the points related to it

Source 4 At the first? The first Digital China exhibition was held in Qingdao, China. Construction Achievement Exhibition, Ms. Liu, a Qingdao citizen, received the first electronic social security card signed out by the State Ministry of Human Resources and Social Security. In the next few months, electronic social security cards have been rapidly popularized, with people in Lishui, Fuzhou, Xinyu, Jiujiang, Guangzhou, Nanning, Haikou and many other places applying for electronic social security cards one after another. Background: the popularity of electronic social security card, the masses in many places have claimed

Chengdu citizen Ms. Wang learned of the news, immediately took out her cell phone to apply for the ? Put the social security card? Put in? cell phone, it only takes a few dozen seconds, simple as that! For example, from Alipay, click on ? City Services? and select your city. Swipe your face. Authentication on the line. In the future for related social security business, forget to bring the social security card, with a cell phone scanning code can also do. It is understood that in order to let the masses? less running errands, good work? , the electronic social security card application channel is rich and diverse, not only includes the official APP of the local human resources and social welfare departments, local government services APP, and social security card issuing bank APP, Alipay, WeChat, Ping An one account, cloud flash payment and other social channels APP, cardholders can voluntarily choose to apply for the channel. Claims: claim installation is simple, easy to do business, claim channels are diversified, there are official and social channels APP, voluntary choice

Electronic social security card has two forms of expression: one is the cell phone side to display the electronic social security card two-dimensional code, used for the information system to identify the identity of the person, payment and settlement, for business; the second is the cell phone side to display the electronic social security card information that is consistent with the physical card, used for manual checking and processing business. Expression: QR code of e-social security card and information of e-social security card on mobile phone

At present, the national unified e-social security card has been issued in 26 provinces and 230 cities. With one city after another being ? lit up? ,? electronic social security card map? the stars are shining brightly on it,? The dream of having a smart phone that can go anywhere in the world has come to life for more people. s dream into the daily life of more people. Background: Electronic social security card gradually popularized

? The 18th National Congress of the Communist Party of China (CPC) clearly proposed to speed up the establishment of a social security system covering urban and rural residents. Since the 18th National Congress, all aspects of social security work have been stepped up. Focusing on the needs of the masses, responding to social concerns, constantly simplifying and optimizing the process, and improving the level of informationization of public **** services, is the mobile Internet? help? epitome of human social services.? staff said, ? We actively embrace the mobile Internet, big data and cloud computing to fully meet the demands of the masses, establish a national social security card service platform, usher in the e-social security card, and open the ? Human society mobile service? a new era.? Background: In order to establish a social security system covering urban and rural residents, many places in China have launched e-social security cards, opening a new era of mobile services for human society

The e-social security card is based on the physical social security card, which corresponds to the physical social security card? one to one correspondence? Some of the pioneering regions have made precise efforts through a number of livelihood services to make this? Invisible card to bring into play the? Great energy. What is: electronic social security card is based on the entity social security card, is the effective credentials of the social security card online application; role: invisible card big energy, in the livelihood services accurate power

Nanning City will be the electronic social security card into the smart city

The city of Nanning City, the electronic social security card into the smart city? The city is a smart city, and it's a smart city. construction, cardholders only need to provide electronic social security card QR code to access parks, libraries, museums and other civic public **** place to realize? A code through the city? Ningxia Hui Autonomous Region, Xining City, Chaozhou City and other areas combined with the electronic social security card to carry out health insurance mobile payment-related business, cardholders in the pharmacy to show the electronic social security card QR code, you can buy drugs, the card experience has been greatly improved. Qingdao City has launched an electronic time bank. Electronic Time Bank This innovative application provides volunteers with long-term and reliable record management and through deposit and exchange functions, practicing the concept of "record for life, protect for life, serve for life". Record for a lifetime, protect for a lifetime, serve for a lifetime. The promise of the social security system is being realized. In addition, there are more cities through the electronic social security card to open the medical service function, medical care, present the cell phone electronic social security card, see the doctor without queuing up can be directly online payment payment. Role: integration into the smart city construction; carry out health insurance mobile payment related business; launch electronic actual bank; medical service function

Electronic social security card comprehensively promote the application of the same time, the local human resources and social services departments also continue to strengthen the basic support platform construction, ? Internet + human society? service matrix construction, social security card financial function application, external collaborative service platform construction. The application of electronic social security card will be based on the application of physical social security card, and further play its important role of identity authentication, payment settlement and business handling. Role: Strengthen the construction, play the role of identity authentication, payment and settlement, business processing

Looking ahead, the query of social security rights and interests records, for the treatment of eligibility certification, payment and settlement of medical purchases, and for the participation and payment of fees and other functions will be on-line one after another, and the e-social security card will gradually be embedded in the local government services, smart cities, financial services and other application scenarios. Before forgetting to bring the social security card and anxious to buy medicine will have to spend a lot of money, now, move your fingertips, save time and worry. She told reporters that since receiving the electronic social security card, they buy drugs are relying on? Scanning code? , every settlement is very smooth,? Under my recommendation, the electronic social security card has become the relatives and coworkers around? The card has become the standard for my relatives and colleagues around me. Role: medical service function

The staff said that the electronic social security card to the entity social security card security system as the basis, combined with electronic authentication, artificial intelligence and other Internet security technology means, to build an effective connection between the network and the cardholder, so as to ensure that? real person, real name, real card? When using the electronic social security card to query information and handle business on the cell phone, with the help of online authentication, password verification, face recognition, risk control and other authentication methods, it can ensure that ? it is my business? It is my query? and you don't have to worry about fraudulent use, swiping and information leakage. Very safe: based on the security system of the physical social security card, combined with the Internet security technology means, to ensure that the real person, real name, real card, a variety of authentication methods to ensure security

At the end of 2018, the number of social security card holders in the country was more than 1.2 billion, covering 88% of the country's population. In the next step, with the popularization of the electronic social security card, the social security card online and offline integration of the application service system will be fully established. Being in the diversified service ecosystem of social security card, cardholders will get more extensive, detailed and intimate services, and enjoy the speed and warmth of the information age. speed and warmth in the information age. Future Prospect: With the popularization of electronic social security card and the establishment of online and offline integrated application service system, we will get diversified services and enjoy the speed and warmth of the information age.