This is because the woman encountered big data "kill" . October 16, Beijing's Ms. Han used a cell phone in an e-commerce platform shopping, halfway to the wrong use of another cell phone checkout, but accidentally found that the same merchant of the same goods, registered to date 12 years, often use, total consumption of nearly 26 million yuan premium account instead of more than 5 years, rarely used, total consumption of more than 2,400 yuan ordinary accounts, the price is not the same as the price of the goods.

The same item from the same merchant, registered 12 years ago, is often used, totaling nearly 260,000 yuan in consumption of the senior member account, but more expensive than the registration more than five years ago, rarely used, total consumption of more than 2,400 yuan of ordinary account, the price of 25 dollars.

It is understood that big data kills maturity refers to the phenomenon of the same goods or services, the old customers see the price is instead much more expensive than the new customers.On December 20, 2018, big data kills maturity was elected as the top ten buzzwords of 2018 in the category of social life.

On August 20, 2020, the Ministry of Culture and Tourism issued the Interim Provisions on the Administration of Online Tourism Business Services, which came into effect on October 1, 2020. The regulations make it clear that online tourism operators shall not abuse big data analysis and other technical means to infringe on the legitimate rights and interests of travelers.

Extended information:

Price fraud shall be liable for legal responsibility

Some netizens said that when booking air tickets or hotels on the platform, they would encounter this situation: within a period of time frequently After browsing the air ticket or hotel information for many times, the price is found to be rising, at this time the netizen tends to order and pay in a hurry because of the fear of no ticket or no room, but after that, when browsing the information again, it is found that the price is back down to the previous low price.

"Prohibition of Price Fraud Provisions," Article 3 states: "Price fraud refers to the operator to use false or misleading forms of pricing or price means to deceive, induce consumers or other operators to conduct transactions with them."

It can be argued that the platform's differential pricing and fictionalization of objective circumstances to induce consumption have constituted price fraud, and should bear the corresponding civil and administrative responsibility.

In terms of civil liability, the General Principles of Civil Law provides that "a party to fraudulent means, so that the other party in contravention of the true meaning of the circumstances of the implementation of civil law, the fraudulent party has the right to request the people's court or arbitration institution to be revoked."

Beijing evening new vision - big data "kill familiar"? Woman online shopping for the same goods on different accounts price difference of 25 yuan, the business explained

Baidu Encyclopedia-Big Data kills maturity