Nowadays, with economic integration, a country is almost everywhere. At present, the market prospect of pet shops in China is very great, and there are more and more pet shops. This is because pet shops are not only suitable for big cities, but also many small cities.
And after many years of operation, business is still booming. This is because with the development of people, the status of pets is different now, so today's pet industry has a bright future.
China Pet O2O Market Foresight and Investment Strategic Planning Analysis Report by Foresight Industry Research Institute shows that the pet industry in China has started for more than ten years. At present, the annual output value of the pet industry in China has reached 45 billion yuan, increasing at the rate of 15% every year, which can be described as rapid development and will reach 20 17.
96 billion yuan. As the relationship between pets and human beings is getting closer and closer, the business around pets needs more infiltration of human nature than simple function stacking. Pets have gradually become family members, and pet foster care, beauty and cleaning have also become humanized.
With the approach of the Spring Festival, some pet owners began to worry about pet foster care. According to the reporter, there are many pet shops providing foster care services in Fuzhou, and there are also special pet hotels. Hotel-style pet foster care service is more comprehensive and more expensive. There are professionals who provide hair grooming and cleaning, game rooms and lounges, pet nannies who are responsible for walking and soothing massage, and videos with their owners are provided three times a day. The person in charge of a pet hotel told reporters that the high fees in their home are mainly due to the good equipment provided and the import of pet ingredients. They have a special website and WeChat, and can place orders directly online. "If the owner is not here, we can pick up the pets at home and send them back." In addition, some pet shops in Fuzhou also provide pet spa, pet sports, art photos and other services. Pets, like children, have schools, places to play and hospitals to see doctors.
Relevant people told reporters that the pet market is growing now. Both high-end pet care and ordinary pet cleaning have their own markets in Fuzhou, and additional pet products are also selling well. The reporter visited several large pet shops in Fuzhou and found that most pet shops implement one-stop service, and cleaning, nursing, medical treatment and beauty are the main business contents. A consumer told reporters that his puppy should be sent to a pet shop for a bath 1 ~ 2 times a week in summer, trimmed once a month and cared for once, and it takes about 300 ~ 500 yuan a month. "I usually go to the pet shop near my home to trim and bathe my pets. As for dog food, snacks and toys, I bought them online. "
Since the online and offline docking of 20 15, the O2O market has continued to be hot. Moreover, under the guidance of the "internet plus" strategy, more and more industries and fields have begun to realize online and offline connections. The pet industry has further transformed the traditional model, and many new pet e-commerce companies have emerged, combining offline physical pet shops with online B2C e-commerce. Boqi and e-Pet.com are well-developed pet e-commerce companies in recent years. In addition to specialized pet products, these e-commerce companies also provide offline pet activities and other services. Pet forums and electronic pet doctors have better broadened the pet industry. In Fuzhou market, pet O2O is mainly reflected in cleaning and beautifying pets at home, and pet app further improves the social function of pets, allowing pet owners to communicate better online and solve various pet problems. Pet O2O takes big data and cloud computing as a link, integrates data and integrates online and offline business models to meet the various needs of pet owners accurately and individually.
Some insiders told reporters that there were few pet shops in Fuzhou before, and the professionalism was not strong. Now there are more and more pet shops, and the services are particularly comprehensive. "The decoration of the pet shop is warm and clean. If consumers don't have time, they can also come to the door. " However, some consumers admit that services are getting better and better, prices are getting higher and higher, and labor costs are rising. But what consumers are most worried about is whether the professional level of service personnel will pass. "The price is actually not bad. Non-professionals who are most afraid of pet shop staff can't take good care of pets because of their lack of knowledge about pets." In this regard, the industry also admits that this problem is not only faced by the Fuzhou market, but also by the national pet market. The pet market has unlimited possibilities, but it is this that needs more attention in supervision. Consumers should not be greedy and cheap when choosing, and choose "dog workshop", especially in medical care.