How to promote Taobao store? Combined with my 10 years of marketing experience to give you a summary of the following 3 kinds, I hope to help you.

1.? Do a good job of accurate positioning

When doing promotion, we must have a very deep understanding of their own products. Take the clothing online store as an example, you need to know whether you want to open a men's clothing store, women's clothing store or children's clothing store, different consumers have different needs. In addition, you have to consider which age group you want to sell your products to, then you need to know enough about the preferences, interests, etc. of that age group, targeted innovation of your products.

2.? Choose the right promotion

For Taobao off-site promotion, there are a lot of ways to promote, such as soft promotion, IP co-promotion and so on. The price of the promotion is also different, so the promotion effect and the applicable situation may be able to obtain will have a certain difference. So here we also want to use this way to promote the words, need to combine their own budget to choose the way to promote, of course, most of the stores certainly hope to spend less money on the promotion of the better, but you also need to consider the accuracy of his.

3.? Accurate promotion

Above we mentioned the accurate promotion, why must pay attention to this accuracy? For the current consumer market, because of the different consumer groups, their specific consumer needs will be different, so if you do not choose a precise promotion of such a way, then we are also very difficult to find the need for customers to improve our sales, so in order not to let us promote the cost of ineffective, we also need to use the precise promotion of the way. According to the characteristics of the product and the needs of buyers to carry out more targeted promotion.

So after the promotion program, we can choose the appropriate media channels to promote. Most stores want to promote the price can be a little lower, I give the company to do marketing is also the same idea, so I stepped on mine after the many promotion platforms choose to use media box to do the promotion, mainly because he inside the ultra-many of the first-hand media, so that you go to the release will be much cheaper than the outside, and inside the integration of the big data function, but also combined with the product situation. Put to the people who need it, to avoid blindly put.

So about the online store promotion program is shared here, interested in can be liked collection Oh ~