Where to go was acquired by Ctrip in 2015. Generally speaking, the main product is still more popular than the acquired one, so for Ctrip and Go, I personally recommend using Ctrip after the acquisition.

1, industry analysis.

1.1 Market size With China's economic and social development, increased income and consumption upgrading of residents, the domestic policy, technology, capital and other general environment on the online tourism market attention and support, as well as tourism products themselves continue to innovate services, so that the scale of users in the online tourism market continues to grow, and the scale of users in the online tourism market in 2018 exceeded 400 million people.

Growth of 17.1%, it is expected that the future market size will still continue to grow, the outlook is very favorable. (Source Bida Data Center).

1.2Market Patterns "Under the background of "Internet Plus", more and more travelers are booking their trips, accommodations and itineraries through online travel platforms. Especially with the popularization of mobile and payment methods, online platforms have become one of the major channels in the travel market due to their efficiency and convenience.

『Digital Brand List』monitoring data shows that among online travel platforms in 2018, Ctrip ranked with a share of 42.46%. First, and significantly more than the second and third ranked Toutiao and Donkey Mom, the top three market share of more than 70%, becoming the main channel for users to choose

2, Competitor Selection, 2.1 APP Version Ctrip v88.0 Flying Pig v93.1 Toutiao v101312.2 Competitor Market Analysis Ctrip is an online ticketing service company, founded in 1999, headquartered in China Shanghai. Ctrip has more than 600,000 member hotels at home and abroad available for booking, and is China's leading air ticket booking service. It also provides travel itineraries, tickets, fun, car rentals, visas and other services.

Flying Pig, refers to a comprehensive travel and travel network transaction service platform that provides Taobao members with air tickets, hotels, travel routes and other commodities, allowing consumers to get a freer and more imaginative journey.

Provides vacation booking services from more than 100 cities across the country, including group tours, self-help, air tickets, self-driving, tickets, hotels, and corporate travel bookings, etc., as well as providing high-quality follow-up services and guarantees. From the Yi Guan Qianfan index, throughout this tourism industry, Ctrip ranked.

Second, the monthly activity reached 49,649,000 times, Flying Pig ranked fifth active 14,341,000 times, Touniu ranked seventh active 9,228,000 times, from the monthly activity degree rankings to see the gap is still quite large.