1, website construction marketing method
The Internet and mobile terminal equipment vigorously popularize the way people get information has undergone a qualitative transformation, catering brands in the event of marketing planning may wish to use the website construction marketing methods to enhance brand awareness, in the catering brand website above the need to highlight the image of the enterprise and the product, and with the help of the developed Internet catering brand website attracts traffic and popularity value. The brand's website to attract traffic and popularity value.
2, big data dissemination and promotion method
Big data era of any brand publicity and promotion are concerned with the trend, so the relevant catering brand activity marketing planning can be used to disseminate and promote the brand of big data. Catering brands should make good use of all the existing communication channels available in the hands, coupled with the analysis of customer resource data in the hands of the master to make their own catering brand can be more familiar with the diners.
3, the mainstream media publicity method
Since the catering brand's target consumer groups to be far wider than other industries, in the activities of marketing planning should also take into account the needs of consumer groups without Internet access, you can rely on the catering brand where the mainstream media to promote.
Catering brands can use more than the three marketing methods summarized above to enhance brand awareness by choosing event marketing means, in addition to a variety of marketing promotion methods such as catering integrated marketing promotion method.