On September 23rd, with the theme of "with Changsha, *** prosperity", Changsha Longhu 2020 brand strategy and new product conference was held in Niyi Goro Hotel, partners from all over the country, Hunan mainstream media, Longhu owners' representatives, and intentional customers of Chunjiang Tianxi attended the conference.
Craftsmanship Longhu and Changsha in the same frequency **** vibration, giving the city the power of vigorous growth. At the conference, Changsha Longhu interpreted the brand idea of "artisanal upgrading" from multiple dimensions, and realized the desire of more owners for a better life with the warm hearted initiative of "goodness". At the same time, located in the north of Kaifu, two river heart area of the pure new disk Longhu Spring River Tianxi, officially unveiled the mystery.
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? Precision plowing and meticulous work: the same frequency as the new first-tier Changsha **** into
In 2020, Longfor Group was honored to be ranked 236th in the Forbes Global 2000, a significant climb of more than 100 places for two consecutive years. Rising in the mountainous city of Chongqing, Longfor Group, after 27 years of dedicated development, has a business presence in 7 major city clusters and more than 60 cities across the country, and has developed a total of more than 800 projects. "China's Happiest City", "East Asian Cultural Capital", "World Capital of Media Arts" ...... in recent years , the new first-tier city of Changsha is also showing amazing development momentum.
(Photo from Changsha Longhu Spring River Li City )
In January 2013, Longhu Group picked up a 460-acre plot of land in Gushan, officially blowing the horn to enter Changsha. Taking Gushan as the origin, Longfor follows the growth of Changsha city, gradually penetrating into the areas with value potential such as Yanghu Eco-New City, Financial Center, Provincial Government Plate, Lugu Area, Liuhe Heart Plate, etc., and the benchmark projects of Longfor system have been built one after another in Changsha districts, and the Longfor Chunjiang Li City has hit a record of 300 million dollars of sales in the past two years.
From the heart of the city government to the heart of the river, from the heart of the lake to the heart of the two rivers, Longhu from the real estate development, commercial operation, rental housing, intelligent service four main channel business, and the development of Changsha with the same frequency **** vibration, help urban renewal metamorphosis. Up to now, Longfor has built 15 high-quality projects in Changsha and laid out 3 sky streets, of which the investment rate of Yanghu Sky Street has exceeded 80%. Changsha Longfor rental housing has developed to 7 stores, providing 4,000 high-quality housing units, and continues to occupy the first place in Changsha's long term rental apartment market. Changsha Longhu Intelligent Service has taken over 17 projects in Changsha city and 12 projects in Changde, Hengyang and other cities and towns, serving about 35,000 people. The statistics of 0731 real estate network show that the sales of Changsha Longhu exceeded the 10 billion mark in 2019, and won the TOP1 of Changsha's real estate enterprises.
Craftsmanship upgrading: building more beauty in the details
If a house is to become a model of human habitation, it has to be refined from the very beginning of the construction, At the conference, Mr. Sun Weiqiang, General Manager of Changsha Longhu Group, systematically elaborated that Changsha Longhu will uphold the "craftsmanship upgrade" in the future, and build more beautiful from the four dimensions of the craftsman of construction, the craftsman of landscape, the craftsman of design, and the craftsman of management.
(Photo from Changsha Longhu Shuanglong original)
In order to plant more than one tree, we have gone through countless planning adjustments, repeated deliberations on the selection of materials for a more appropriate place, and searched all over the country for a piece of rock for the landscape....... Changsha Longhu, with the reverence for every inch of land, has been considered from the perspective of multiple perspectives of nature and humanities, and every detail is flowing with the highest level of craftsmanship. Every detail is flowing with the ultimate craftsmanship.
Sun Weiqiang introduced, in terms of landscape design, Changsha Longhu use flat ground slope, full crown transplantation, 360 degree landscape positioning, etc., naturally and vividly for the owners to present a layered five-dimensional landscape. In terms of construction management, Changsha Longhu utilizes the Longjian system for management empowerment, 9 management 1 check 36 modules, covering 475 sections from pile foundation construction to delivery, so that the whole process of construction is transparent and assured.
Good works can always stand the test of time, and Longhu products, which are meticulously implemented in every aspect, are "always winners" of professional awards: Changsha Longhu Xiangfeng Primitive was awarded the 2019 Hunan Provincial "Quality Project of Landscaping and Greenery"; Changsha Longhu The landscape project of Phase III C of King Chen Original was awarded the 10th Garden Metallurgy Cup Professional Prize; Longhu Bi Gui Yuan Tian Chen Original Project was awarded the 2019 Changsha City Demonstration Site; Changde Longhu Shuanglong Original Project was awarded the one-star design logo. The hard-core quality Longhu system products have become the first choice of trust in the eyes of many home buyers.
"Treating Owners Well": Creating "Longhu-style Happiness"
? According to a survey by a third-party organization, the satisfaction rate of "Longmin" has exceeded 90% for ten consecutive years, which is inseparable from the realization of Longhu's "treating your whole life well". In the urban jungle of reinforced concrete, Longfor has taken many initiatives to "be good", so that urbanites can regain a sense of belonging in their lives.
At the conference, the relevant person in charge of Changsha Longhu introduced that the number of "Longmin" in Hunan Province has exceeded 35,000, and the overall satisfaction rate has reached 94.4%. Changsha Longhu, led by "quality interpretation of perfect life", is the first in the industry to launch the Good Living Program. The Longhu Good Living Program includes two sections: "Love Home Renewal" and "Community Freezing Age". The former is aimed at improving owners' indoor facilities and home environment, and owners can enjoy free services such as lock core maintenance, air-conditioning filter cleaning, floor drain cleaning, range hood cleaning, and private garden care in villas. Owners can enjoy free lock maintenance, air-conditioner filter cleaning, floor drain cleaning, hood cleaning, and villa private gardening services; the latter mainly renovates and maintains community facilities. Over the past three years, the Changsha Longhu Good Housekeeping Program has served about 5,000 households, and the satisfaction rate of owners is nearly 98%.
"We help collect clothes before it rains, and uniformly dry quilts on sunny days; in winter, all door handles in the community will be uniformly fitted with cloth covers; on hot summer days, the property owners will prepare thirst-quenching sour plum soup for us." Mr. Zeng, the "Dragon Citizen" of Longhu Xiangfeng Yuanzhu, praised the meticulous and warm-hearted services. "The property will often be sharpening, shoeshine, haircutting and other convenient services to the doorstep, in some traditional programs will also be organized in the 100 family feast and other activities, which gives us a sense of belonging to the family, and the atmosphere of getting along with the neighbors is also very happy."
In August 2018, Longhu Property launched a new brand name "Longhu Wisdom Service" to help "Longmen" create a "safe and secure, always living and always new" living environment. Living environment. Using the Internet, Internet of Things, big data, cloud computing and other technologies, Longfor Smart Service breaks the traditional service boundaries: when the green plants in the community gardens are abnormally yellowed and withered, the monitoring AI intelligently identifies and dispatches a single reminder to the park staff to manage the repair; the owners can use APP to report things and repairs, payment, shopping, booking of household services, etc., and the whole process can be traced back and evaluated. While adhering to the three traditional activities of the Good Housekeeping Program, the Little Dragon and the Dragon People's Festival, Changsha Longhu will also customize the Sunshine Quilt Festival, the Dragon People's Movie Festival, and the Golden Autumn Garden Party to meet the actual needs of owners this year.
In the invisible place to guard the good life, Changsha Longhu always adheres to the "satisfaction + surprise" service concept, for owners to improve the quality of life. During the epidemic of Xinguang Pneumonia, there were no infections in the neighborhoods managed by Changsha Longhu Intelligent Service. In addition to the basic community epidemic prevention and disinfection work, the property also provides fresh fruits and vegetables delivered to the door, free distribution of epidemic prevention kits and other "one-stop" services. "Those who are good to others are also good to others." In recognition of the selfless contribution of the property owners during the special period, 100 owners of Changsha Crystal Li City raised funds on their own initiative to give a special "year-end award" to the dedicated property staff. The warm-hearted initiatives of "goodness" have enhanced the sense of achievement of the "dragon people", and eventually converged into "Longhu-style happiness".
New product unveiled: two river heart plate ushered in the "new benchmark"
On April 2, this year, Changsha Longhu with 2.825 billion yuan, picked up the [2020] Changsha City 013 commercial and residential land located in the Fuyuan West Road, Longhu in Changsha, the third sky street. Leaving more room for imagination. At the conference, the 600,000-square-foot pure new disk Longhu Spring River Tianxi was unveiled, including about 110,000-square-foot Kaifu Sky Street and 330,000-square-foot low-density, high-quality residential.
From Xiangjiang Century City to the East Second Ring Road's Two Rivers Heart (Fuyuan West) plate, with a resident population of nearly one million, radiating northward to Sutowan, Jinxia and Qingzhuhu areas, and connecting eastward to the Mabanshan Video Industrial Park and Yuehu plate. Along with the strong economic rise of the north of the city, the "two rivers" as the core of the main city of Changsha, the frontier position, has become a resource gathering, ecological livability of the first good area.
After 20 years of accumulation and development, Longfor Sky Street has been transformed into the "top IP" of commercial urban complexes, and wherever Sky Street is located, it has become a bustling part of the city where people gather, driving the upgrading of the urban area, and accomplishing the commercial legend of "A Sky Street that rewrites a city". The commercial legend of "a sky street, rewrite a city" has been realized. "Kaifu Sky Street will open a new chapter of commerce in the north of Changsha city, and create prosperity with Changsha together***." In the view of Changsha Longhu relevant commercial operation person in charge, "two rivers heart" area urban supporting infrastructure is perfect, Longhu Spring River Tianxi stationed, the construction of high-quality settlements and large-scale commercial city complex, radiation surrounding the Beichen, Xiangjiang Century City, Vanke City, Pearl River Li City, a huge number of people living in the area, to provide the area with a more textured commercial The city center is located in the center of the city, which is the largest commercial complex in the city.
Kaifu Tianjie, which integrates shopping, leisure, catering and entertainment, is bound to become the "leader" of the commercial complex in the north of the city with the support of the experience of more than 50 Longhu Tianjie's successes in the country, leading the perfect transformation of Fuyuan West Commercial Area from a community-based commercial area to a city-level commercial area. Longhu Spring River Tianxi 113-168 square meters park mansion, is expected to be the first opening in October into the market, a full continuation of the Longhu system of products "craftsmanship and high quality", will become another phenomenal high-quality property in the north of the city.
Contemporary top economist Edward Glaeser wrote in his book: "The city is the birthplace of miracles, the greatest invention and the best hope of mankind, the healthiest, the greenest, the richest, the most livable place." As the wheel of urbanization rolls forward, the pace of urban renewal and butterfly transformation never stops, and brand-name developers use benchmark works to support the city's "skyline" and "skeleton". 2020, Changsha Longfor formally put forward the "Building More Beauty" project. In 2020, Changsha Longfor formally put forward the brand proposition of "building more beauty", and further consolidated and upgraded the spatial operation capability of the whole chain of the four major channels. "Product is king, craftsmanship fine building", Changsha Longhu has always been a determined attitude to empower urban development, with the rapidly changing Changsha good **** vibration. September 21, Hunan Pilot Free Trade Zone was formally approved, the development of Hunan's open economy on a new historical starting point, the capital of Changsha ushered in a broader "open dividend", the city of Changsha. "Open dividend". Not to live up to the sunshine, forge ahead, let us look forward to more Longhu system benchmark works in Changsha, in various areas outlined a more ideal living blueprint, to witness the future of the city more beautiful day by day.
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