Big Data can be used to profile "people"

Through human data, we can make judgments on human needs or potential needs, so as to provide products/services to people in a timely and accurate manner, and gain business benefits.

2. "Big data" can be used to segment customer groups, and then take unique actions tailored to each group.

Targeting marketing and services to specific customer segments is a constant pursuit for businesses. Massive amounts of data stored in the cloud and "big data" analytics make real-time and extreme consumer segmentation cost-effective.

3. Simulation

Using "big data" to simulate real-world scenarios uncovers new demand and improves return on investment. More and more products are now equipped with sensors, and the proliferation of cars and smartphones has led to an explosion in the amount of data that can be collected.

4. Data Storage Rental

Businesses and individuals have a huge need to store large amounts of information, and only by storing data properly can they further exploit its potential value. Specifically, this business model can be subdivided into two categories for personal file storage and for enterprise users.

5. Managing Customer Relationships

The purpose of customer management applications is to y analyze and understand customers from different perspectives based on their attributes (including natural attributes and behavioral attributes) in order to increase new customers, improve customer loyalty, reduce customer churn, and increase customer spending.

6. Personalized and accurate recommendations

Inside the operator, it is common to recommend various types of services or applications according to user preferences, such as application store software recommendations, IPTV video program recommendations, etc., and through the correlation algorithm, text abstract extraction, sentiment analysis and other intelligent analysis algorithms, it can be extended to commercialized services, and the use of data mining technology to help customers carry out accurate marketing, and future profits can come from the customer's precise marketing. marketing, future earnings can come from the share of customer value-added part.

7. Data search

Data search is not a new application, with the arrival of the "big data" era, the demand for real-time, full-scope search has become increasingly strong.