2. With the advent of the cloud era, Big data has attracted more and more attention. Big data is often used to describe a large amount of unstructured and semi-structured data created by a company that would take too much time and money to download into a relational database for analysis. Big data analytics is often associated with cloud computing because real-time analysis of large datasets requires a framework like MapReduce to distribute work to dozens, hundreds, or even thousands of computers.
3, in today's society, the application of big data more and more highlight his advantages, it occupies more and more areas, e-commerce, O2O, logistics and distribution, etc., a variety of use of big data for the development of the field is assisting enterprises to continue to develop new business, innovative mode of operation. With the concept of big data, the judgment of consumer behavior, the prediction of product sales volume, precise marketing scope and inventory replenishment has been comprehensively improved and optimized.
4, "big data" in the Internet industry refers to a phenomenon: Internet companies in the daily operation of the generation, the accumulation of user network behavior data. The scale of this data is so large that it cannot be measured in terms of G or T.