The super-recommendation overhaul that we've all been longing for is finally here!

Recently, AliMom's core product, SuperRecommendation, underwent a major product upgrade to AliMom Gravity Magic.

The new product in the original powerful information flow resources, the introduction of the hand Tao home page focus charts and other resources, unprecedented scale, to help detonate store traffic.

At the same time, the core competencies of crowd/creative/bidding are comprehensively upgraded, which greatly enhances the efficiency of customer placement.

Gravity Magic combines the functions of Super Recommendation and Drill Show. Now that some users have used the beta version, it's highly likely that the old SuperRecommend and DrillShow will be taken offline.

The overall performance of recent beta customers has been significantly higher in CTR compared to the old HyperTrust!

01

Ali Mom Gravitational Magic Introduction

Ali Mom Gravitational Magic, is a new upgraded version of the Super Recommendation, which is a brand new promotional product integrating Guess Your Favorite Infomercials and Focus Charts. The native infomercial model is an important entry point to awaken consumer demand, comprehensively covering the entire consumer chain of pre-purchase, purchase, and post-purchase; the focus chart locks in the user's first visualization of the Amoy system, covering the entire Amoy population.

Through the organic combination of the two, and based on Alibaba's big data and intelligent recommendation algorithms, we can help potential target consumers, stimulate consumer interest, efficiently pull in new ones, effectively promote conversion, and complete the closed-loop marketing process, which will help improve the overall flow of the store and promote the growth of the store's business.

Path: Go to the home page of the Super Recommendation background, click on the bottom right corner of the page "enter the beta" to log in to the beta background.

PS: The opening of the new version does not affect the use of your old version, the two versions can be run at the same time

Registration link: /apps/zhiliao/Z2inZh3JP

02

New Version

Covering more than 700 million users, including Amoy core channels: Amoy home page focus map, Amoy guess you like (home page, shopping cart, payment success), Gao De, Youku, Alipay and other Amoy inside and outside the core resources, the scale of the unprecedented, to help you detonate the store traffic.

The launch of the "target population expansion" ability, based on your selected population characteristics, from the vast ocean of traffic to locate high-value high-intent crowd, greatly expanding the scale of the investment, help your business continue to grow.

Ali Big Data + industry-leading deep learning technology helps you accurately screen potential consumers from the pv granularity under a given bidding cost and budget, maximizing your marketing goals.

The introduction of creative components and intelligent creativity, while effectively reducing the cost of your investment, through intelligent algorithms, to help you realize the creativity of thousands of people, and consumers to establish effective communication, lead to more target users.

The new version of the background to create a creative library capabilities, to achieve the creative can be managed / precipitation / reusable; the ability to customize the report, breaking the report of the conventional, you are free to combine, to create the most suitable for your needs of the report; and at the same time the introduction of a number of products and tools, to help you enhance the efficiency of the placement.

For the first time, the personalized background will match different product capabilities according to the different stages of the customer, helping you to effectively improve the efficiency of the placement and operational experience.

03

Core Comparison of the Old and New Versions

04

Frequently Asked Questions

Q: What is the best way to compare the results of the old and new versions?

A: It is recommended to build a new plan in the old and new backgrounds, use smart targeting in the old version, and choose AI Preferred in the new version, and use the same product, the same creative and other control variables in both backgrounds to make comparisons.

Q: Why did I create a plan this morning, but there was no traffic in the afternoon?

A: The program has a cold start phenomenon, and the lack of data samples under the new product, the program's ability to take the volume of the early stage is weak, we recommend that you continue to observe or enhance a certain bid and daily budget.

Q: Why don't I have the features that other merchant accounts have?

A: The new version of SuperRecommended has introduced a personalized backend that provides differentiated product capabilities for customers at different stages.

Q: Why don't I have timeshare discounts?

A: At present, under Promote Exposure and Promote Clicks, the bidding is manual, and under Promote Add-On and Promote Transaction, the bidding is automatic, and the time discount can only be effective under the manual bidding, so it can only be configured in the plan of Promote Exposure and Clicks.

Q: What are the advantages of automatic bidding? Why is it that I set my cost at $1, but the system runs out at $2?

A: With auto-bid, you are able to set the expected control cost, such as $2/click, which helps you to get higher value people by the way of system bidding. For you to avoid frequent bidding control, but at the same time efficiently help you get the target volume you need.

Q: Why can't I enter the new background when I click the new version?

A: If your store is a Tmall International or Cat Super account, you can't log in to the new version at the moment, and you will need to wait until the next version is online in September before you can place your bid.

Q: Will using the new version affect my use of the old version?

A: No, the system will not allow your plans to raise each other's prices; from the competition point of view, by creating a new plan in the new version, you can understand that you have created a new plan in the old version.

Q: How do I use Dharma Plate Crowd?

A: If you have Dharma Plate backstage permissions, you can synchronize to the "Super Recommended_Internal Test Version" channel in the Dharma Plate backstage, if you don't see the channel, you can contact the second to add it.

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