The orange installment is more reliable.

The orange installment is the leading Internet consumer finance service provider in China, Mr. Shi Xiaodong, founder and CEO of the orange installment, said when talking about the prospects for the development of the industry, Nowadays, consumer finance is increasingly scenario-based, and consumption has become a kind of scenario-type consumption penetrating into the corners of clothing, food, housing, and transportation life, so, no matter whether it is the online or offline scenarios, no matter whether it is the regular operation scenarios or the hot marketing scenarios, they may become the key point of victory for a consumer finance enterprise. The key point for a consumer finance company to win is to be able to get the best out of its business.

The so-called scenarios will win the world, in the face of such fierce competition in the market, the future of consumer finance companies should be in the big data wind control as the core of the enterprise, on the basis of the road of differentiated financial scenarios, in order to be able to seize a place in the future market in the industry.

Sun Xi, CRO of Tangerine Staging, said: Tangerine Staging combines financial characteristics with data analysis of the user's consumption lifecycle, and gradually forms a user full-cycle management model, so as to provide users with more diversified services.

The full cycle of user consumption life cycle will undoubtedly become a focus of the next development of the consumer finance industry, Tangerine Staging, as a leading domestic Internet consumer finance platform, has established anti-fraud, credit assessment, AI intelligent collection, risk data bazaar and other modules in the entire process of customer acquisition, marketing, risk control, collection, etc., which realizes the accurate release of fraudulent behaviors and the intelligent interception.

At the same time, it also takes the diverse scene user portrait as the key point to gain insight into the full cycle of users' consumption life, and on the basis of understanding the consumption portrait of users in their own specific scenes, it cuts into different consumption scenes and accumulates users' credit labels in different consumption scenes, so as to build up a comprehensive and three-dimensional user portrait. This initiative not only enriches the relevant information of orange installment users and reduces the homogenization of the analysis of the reasonableness of the user's consumption, but also is an effective way to avoid the bad consumption of some users.