Rural entrepreneurship is a broad stage, especially rural e-commerce. As a member of rural e-commerce entrepreneurship, based on my own experience, I am happy to answer your question: How much does rural e-commerce cost?
1. Borrowing a boat to go to sea. Sometimes rural e-commerce companies don’t need money. The key depends on how you integrate resources. For example, you only need a mobile phone. You can start by using Douyin, Xigua Video or Moments, which are currently free. You can continuously take videos or pictures on them and promote your local agricultural products. After consumers place orders, You can negotiate cooperation with a qualified local supplier, temporarily call him to arrange shipments, and borrow ships to go overseas. When the number of orders reaches a certain level, you can also start to establish your own independent supply chain.
2. Using platforms to develop rural e-commerce requires investment. Opening a store on platforms such as Tmall, JD.com, and Pinduoduo requires a certain amount of capital and a certain threshold. Traffic promotion requires payment; express delivery, packaging, labor, equipment, procurement, etc. also require investment. The key is to look at your resources and operating capabilities, and conduct business according to your actual situation. If you invest money blindly, you may be "trapped".
3. Utilize resources to develop rural e-commerce and there may be support subsidies. The state attaches great importance to rural e-commerce, and many local policies can be used to enjoy subsidies, such as agricultural product sales subsidies, site support, office equipment support, entrepreneurial guaranteed loan support, logistics and packaging support, etc. Rural e-commerce companies should make full use of policy dividends, try not to invest or invest as little as possible, receive more orders, increase sales revenue, and stabilize their business as soon as possible.
How much does rural e-commerce cost? We cannot generalize and analyze specific situations on a case-by-case basis. The most important thing is to invest less, produce more, and reduce risks. Rural e-commerce has great potential.
Rural e-commerce is also a very popular way to start a business now. It depends on whether you do it part-time or full-time. For part-time, a computer costs 3,500 and a mobile phone costs more than 2,000. If If you have sufficient funds, you can allocate a higher one. Then the platform deposit is usually 1,000 yuan. If you have the supply of goods, you don’t need to stock up on funds. Then the promotion funds include 3,000. In the early stage, that’s all. About 10,000 yuan is enough. Others You can take photos, draw pictures, and apply for a store by yourself. If you don't have the goods, you still need to have stocking funds, and add 5,000 yuan, which is 15,000. If you do it full-time, you need to have living expenses, at least 2,000 yuan per month. This e-commerce is not profitable at the beginning. It will take half a year at the fastest if you make money. Add 12,000 yuan, which will be 30,000 yuan in total. You also need to have reserve funds. , counting 20,000, the total amount is 50,000 yuan. There are times when this is not successful. Not everyone can succeed, so we have to accept the outcome of failure! Just do it if you want to, and you won’t regret it even if you don’t succeed if you try hard!
My previous boss started Taobao from scratch. First of all, she had great vision and goals. She invested in the project after she was optimistic about it. She made clothing and did some foreign trade final orders. A lot of preparations were made in the early stage. It was not easy to go from warehouse dispatcher to customer service to managing the entire warehouse. She also encountered many difficulties in the past and had a lot of backlog. Now that things are over, the daily customer flow and order volume are quite large, and we have a fixed customer base. Secondly, I am very perseverant. I do many things myself and manage our employees. I have to say that a person’s success is definitely not accidental. We cannot see the efforts of others behind the scenes. There are many Taobao stores now. If you persist, you will win.
Whether it costs money to run a rural e-commerce business depends on how you do it. If you have the goods yourself, the investment will be the platform deposit and promotion fees. If you don’t have the supply of goods, you have to purchase some supply. It's hard to say this. Investment must be determined according to your own strategy. Some cost a lot of money, but of course you can also do drop shipping, which will save you a lot of costs. Of course, you can also bring goods through some video platforms.
How much money you need to do rural e-commerce depends on how much goods you can sell. If you want to sell goods, you must first buy goods. To buy goods, you must have capital. If you have less capital, you can Do less and you can do more! So not much is fixed! The cost required also depends on the method you use. Some people can start with 1,000 yuan! Some can start at one million, if you have to tell me a price! I can give you a calculation: to do e-commerce, you must have a computer, right? According to the medium standard of 4500 yuan (too bad to buy, if you open too much software, it will freeze you later), buying a better mobile phone costs 4000-5000 yuan. Why is it so good to buy? Because it is necessary to take pictures of the products on the back, of course you can also buy a DSLR, but you still have to buy a mobile phone, and selling goods on the mobile phone requires operation! Then it’s time to stock up. At the beginning, you have to buy at least 5,000-10,000 goods to prepare! (If you buy less, the cost and price cannot be reduced. If you can reduce the cost, you can stock up on 100 yuan.) Otherwise, you can't wait for the customer to place an order before you look for the goods? Then who would be willing to buy from you? This is the shipping speed! So in summary, if you spend about 4,000 on a computer + around 4,500 on a mobile phone + 5,000 on stocking up = around 15,000, you can start an e-commerce business. This does not include promotion fees and other trivial costs, so you can prepare a small trial of 20,000. Awesome! This is my personal experience and summary! You can refer to it!
As a rural e-commerce entrepreneur, I personally feel that it is very promising. The investment depends on the personal treat. For example, start from a young age. Now many self-media platforms can get a lot of traffic and users, such as: Dou Yin, Kuaishou, Toutiao, Xigua, etc. can do well by sharing good products and gradually accumulating the number of users. The most critical factor for success is whether it can take root in rural areas. Focus on providing good products to consumers. and content! We also welcome everyone to discuss together
How much does it cost to run an e-commerce business? It depends on which platform you are building. How to play? It's easy to open a shop just for fun, but it's much more complicated than anything you want to do. For example, when opening Taobao today, the deposit is usually only 1,000. For Pinduoduo, the deposit is 2,000 for individuals and 1,000 for companies. If you are just starting to buy goods, you can use the resources on hand. Once you have an order, you can go and buy it. If you want to do it quickly, now you have to make orders and promote it. It all depends on you. The more money you have, the better. The shop is growing quickly, but if you have less money, it may grow slowly if you have less money. Nowadays, competition is fierce. There is still a big advantage in preparing more money. That category is the same.
What do you need to do e-commerce in rural areas? I personally think that, for example, kiwi fruit can be purchased from an e-commerce store for 10 yuan per pound. If it is purchased from a wholesaler, it only costs 3 yuan per pound. Being an e-commerce company is a bit troublesome at the beginning, and there is no way. But as long as you persist If you continue, you will see hope. This e-commerce is a long-term solution, but it does not matter what kind of fruit. If some fruits have a short shelf life, I suggest that e-commerce and finding an agent or wholesale should be carried out simultaneously, because farmers There are few ways to go and there are few people you know, so you can do it simultaneously at the beginning. Once you master the market rules, you can completely go e-commerce. So there are different types of fruits, and what types of routes are there need to be tested in practice. If you think your choice is right, keep at it, and maybe you will be the next one to succeed.
I think rural e-commerce is just a subdivision of e-commerce. In fact, e-commerce alone is already very big every year. If there is traffic, there will be sales. Now it has reached the point where there will be no traffic without investment. On the Taobao platform alone, Taoke's commissions are also very outrageous. The express train is even more heartbreaking. The diamond exhibition is even more expensive. The registration event is very competitive. The battle between the masters from all walks of life is extremely thrilling and exciting. , in the end, all your work will be in vain, but if you don’t invest, there will be no traffic and no sales. This quagmire will get deeper and deeper
It is just a rural e-commerce, Taobao has village Taobao, and Taobao Live Broadcast, it seems that it is indeed Yes, it is fun to play, but when I tried to operate it, I found that the requirements were too high. Newbies who just bought it couldn't play it at all. The fans' requirements were too high. Where did the fans come from in the beginning? I was really helpless
That's It’s not that rural e-commerce can’t play. No, the Douyin platform has provided us with better opportunities. Douyin now has more than 300 million daily active users and 800 million monthly active users. Wherever there is traffic, there will be users. Douyin video e-commerce is the best choice. It is low-cost and only requires a mobile phone and a computer. Combined with other Toutiao platforms, such as Toutiao, Huoshan, and Xigua Video Live, the platform has great support for rural areas and farmers. In addition With the change in national guidance, it is now the best opportunity to go back to rural areas to do live video e-commerce. In addition, with the improvement of living standards, consumers prefer original ecological products. There is no doubt that the live broadcast of agricultural products has a huge market. I am going back home to start a business anyway. Please follow me. , see how I create wealth in rural areas.
I started doing e-commerce in 2012, and have since entered the field of e-commerce. I started from scratch. Now I have two houses, two cars, two sons, and no loans. Share my experience along the way and you will probably know how much it costs.
When I was 12 years old, my wife suggested opening an online store. She was at work, and I was at work, but her job was relatively easy and she didn’t have children, so I thought, let’s do it. Lots of time.
At that time, I had no experience in e-commerce operations. I even took pictures of the products myself, uploaded the pictures myself, and created the details page, which was quite down-to-earth. At that time, everything from rapeseed oil, free-range eggs, and rice krispie treats were all stuffed into the store. I want to sell everything I see. Business is not very good either. Every day there is an order, and there is another day when there is no order.
It’s finally the ripening season for Shiranui mandarin oranges here. Because I worked in Shanghai and Chongqing before, I had many colleagues, so I asked them to help place orders in the store and then gave them to them to eat. The store started to improve a bit. , from 1 or 2 orders a day to 10 or 20 orders a day. At that time, Pujiang’s ugly mandarin Shiranui cost 1.8 to 2 yuan per catty. We sold 10 catties for 69 yuan. The cost of the fruit was 25 yuan, packaging was 5 yuan, and express delivery was less than 20 yuan. , the calculated cost is about 50 yuan, and you can earn about 20 yuan from selling one item. Slowly, the number of orders increased every day and stabilized at about 30 pieces every day. The daily profit was about 600 yuan, but you couldn't see this profit at the time. It was all stored in Alipay, and there was a 15-day account period. It only costs 200-300 yuan to buy ugly oranges every day. Once there is a balance in Alipay, withdraw it and buy ugly tangerines. I remember one time, we drove an MG3 to a farmer’s house to buy ugly oranges. Since there were not many, we filled the car with only 5 yuan. At that time, mobile payment was not as convenient as it is now. After picking the fruits, it was already evening. I was so hungry that I bought fried dumplings for 5 yuan from a roadside stall and barely filled my stomach. Thinking about it now, it was really hard at that time, but I was very motivated because I was making money every day and shipping every day.
This is just the experience of entering e-commerce for half a year. There will be more things and experiences later. Due to space limitations, I will not introduce them in detail. Anyway, as long as you remember and use your heart, you will not regret it. If you pay, you will be rewarded!
So, if you really do e-commerce for agricultural products, the cost is really not much. As long as you are willing to work hard, find the right products, and have good value for money, sales will naturally occur.
Be sure to pay attention to the product selection here. This product is better sold in other places and more expensive, but it is cheaper here, so you will definitely not worry about sales. The competition is fierce now, come on, let’s work hard together!