It can be seen that the project positioning itself has nothing to do with cash flow type and profit type, but is placed in different positions, different periods and different stages.
Goal planning? ? /part? 1
Through the project operation target book issued by the group, the indicators such as project profit rate, maximum value of goods, fastest sales and cost optimization are defined, so as to improve operational efficiency, formulate corresponding measures and undertake the strategic objectives of the group.
Taking the goal as the key link, goal guidance is the beginning of all planning, and all methods and strategies are carried out around the goal, so as to deal with it calmly.
Cash flow planning? ? /The second part
The cash flow recovery cycle is one of the core elements of the internal rate of return of the project, and the rapid recovery of cash flow is an effective way to maximize the investment income of the project. Project cash flow is planned around the logic of cash flow recovery, especially the rapid recovery of its own funds. Leverage to invest in more projects.
Financing: General financing is managed by the Finance Department, and colleagues in other banks rarely come into contact with project financing. The two most common financing methods are front-end financing and real estate development loans. For actual projects, financing schemes should be discussed case by case, carefully planned internally, and contacted with relevant financial institutions externally in advance to form a variety of financing comparison and selection schemes, and then optimized after comparing and calculating benefits.
Fund supervision: (Revitalize supervision) Formulate supervision policies for pre-sale funds, strive for non-supervision, or adopt other methods to revitalize supervision funds.
Appropriation of funds: expenditure is controlled, and the sooner it is controlled, the better, especially for large projects. Make clear the time period of advance payment through bidding requirements and compete for the project cost after advance payment. At the same time, if conditions permit, we can also consider writing supply chain financing into the general contracting clause. At the same time, for the three expenses, the payment ratio can also be considered in advance, and the expenses can be controlled as much as possible when the cash flow is restored.
Staging planning? ? /The third part
1. Delivery stage based on tax planning:
Staging planning is the most scientific means of tax planning. For large-scale projects, especially projects with different plots developed by stages, staged planning is particularly important. According to the product form and regional subdivision, reasonably divide the work regulations and certificates, flexibly use local policies, and break through the conditions of work regulations and certificates. It is convenient for later delivery planning and flexible delivery. On the one hand, the financial reports of listed companies can flexibly cope with delivery planning and meet the needs of tax planning. General principle: one land certificate and one planning certificate. It is best to cut the land certificate, which is convenient for financing on the one hand and for planning and acceptance on the other. In the case of no road division between adjacent plots, considering the overall planning, if the development rhythm allows, try to merge the plots before division. In the case of inconsistent time, we should also consider re-dividing the planning permit as much as possible. The relationship between ordinary houses and non-ordinary houses in a planning certificate should match. Avoid a planning permit full of villas and other unusual houses.
2. Supply classification based on production and marketing matching:
After the delivery stage is determined, the supply and marketing batches are divided according to the matching of production and marketing. On the premise of determining the location and scale of the demonstration area, the marketing of the mass area should be based on the product and planning, and the pushing rhythm should be reasonably divided according to the target, and it should fully overlap with the production line. Problems and difficulties in the implementation of feedback engineering. What needs to be emphasized here is that the relevant departments are not opposed to the demand put forward by marketing, but fully demonstrate the feasibility and cost of technology realization. Finally, the reverse is the relationship between decision-making input and output value. It is not the first time that a decision has been directly rejected by the relevant line without argument. It is necessary to cultivate the marketing awareness of all employees. Marketing strategy should fully combine business objectives, internal card position requirements and cash flow recovery requirements. According to sufficient market research, determine the batch and price of sales. Finally, the overall sales plan, overall price planning and pricing strategy and sales binding strategy (parking space binding residential sales) are formed.
3. Bid division based on contract planning: internal contract subcontracting standards, especially the requirements for general contracting subcontracting, have control and guidance significance for the bid division of the project. Generally, it is divided into bids not exceeding10.5 million square meters, and the principle of "winning the bid" is applicable to the general contracting bidding. Considering the comprehensive strength of the general contractor and the later project management and control, it will be implemented by different general contractor units in different blocks.
Planning? ? /The fourth part
1. Planning of demonstration area: site selection, scale, standardized replication, construction planning and quality planning of demonstration area.
2. Cargo area planning and engineering planning: the combination of production and marketing matches the division of sales lots, and finally defines the scope, time and key route of the division of goods lots, fully combining the premise conditions such as site conditions and bid division. Clear the control points of project step by step implementation from the sectional construction organization.
3. Construction planning approval: approval is the most critical. How many meetings and how often will the plan approval be held? Experts will choose or make experts, and which experts are there. Who presides over the planning committee and how often. What items are reported together in the same period? Whether the leader in charge of planning is technical or managerial depends on the preferences of different types of leaders. Sort out the main points of planning and reporting. At the same time, comprehensively sort out the relationship between local workflow and main procedures, and sort out the key road map of construction.
(Approval and Construction Roadmap)
4. Pre-opening planning: make full use of the circle, interspersed to improve efficiency, get up early to run, and change the logic in series.