ABL, headquartered in the scenic city of Adelaide, Australia, originated from the Australian Building Cooperation Association established in 1902. At that time, Australia was still a new continent in full swing. After the first immigrants settled down, they wrote to tell their relatives in Britain that Australia is a very good place. Then the news that Australia can live and work in peace and contentment spread like wildfire, and many British people sold their properties and moved to Australia. With the rapid influx of immigrants, housing has become a big problem that needs to be solved urgently, so new immigrants spontaneously set up (Australian Building Cooperation Association). With the construction cooperatives helping more and more people to own houses, new immigrants later joined the construction cooperatives, and their number increased sharply, so the construction cooperatives urgently need systematic enterprise management. 1926, after all members voted, the Australian Building Cooperation Association was formally established as a bank and listed on the Australian Stock Exchange on 1985. The listing code is BEN and the number of shareholders is 82,000.

In 2007, ABL Bank acquired the seventh largest commercial bank in Australia and became one of the four largest commercial banks in Australia.

The success of Adelaide Bank stems from its continuous product innovation and excellent service, but it is not easy to do these two things. The difficulty lies in the cultivation of talents and the stimulation of employees' enthusiasm. This is about ABL's "people-oriented" corporate culture strategy.

ABl Bank attaches great importance to the cultivation of employees' feelings, provides good promotion space through generous welfare returns and passionate human resources policies, stimulates employees' different potentials and enthusiasm in all directions, and attracts many talents with proprietary skills. These professionals can always meet the needs of customers in product innovation and sales strategy. In the words of Adelaide Bank, "We just provide more choices for our customers".

In the foreign exchange and futures markets, Adelaide Bank also occupies a more important market position. In 2006, Adelaide Bank launched the foreign exchange brand "ABL Foreign Exchange" and entered the emerging foreign exchange margin market. With the advanced inter-bank quotation system and efficient and transparent implementation standards, it has become one of the important foreign exchange dealers in the world.

Excellent bank capital

The financial crisis that began in 2008 had the greatest impact on the banking industry, which once triggered a credit crisis in the banking industry. Standard & Poor's downgraded the credit rating outlook of Bank of America (BAC) and Citigroup (C) from "stable" to "negative". The credit rating of Goldman Sachs Bank was also downgraded.

In the face of the global financial tsunami, ABL Bank has always been stable and its bank capital has remained excellent. The three major rating agencies in the world, Standard & Poor's, Fitch and Moody's, unanimously rated Adelaide Bank as an A-level bank, among which Standard & Poor's and Fitch gave it an A-level rating, and Moody's gave it a B-level rating in 2004, fully demonstrating that Adelaide Bank has the world's top corporate competitiveness and excellent bank capital. Although this has a lot to do with Australia's good economic situation, ABL's long-term business philosophy of "focusing on essence and not seeking more" always puts enterprise risk first. Compared with its banks, Adelaide Bank has few outlets, but each outlet is fully equipped and always maintains first-class service standards.

From the perspective of profit sources, Adelaide Bank is obviously different from other banks. Many banks mainly focus on small deposits and loans or high-risk corporate loans, while Adelaide Bank mainly focuses on low-risk and high-profit real estate mortgage loans, margin loans and leveraged stocks. These unique business strategies ensure the long-term high profitability and healthy bank capital of Adelaide Bank.