Jin Rong Group has developed from a group with only 13 employees at first to a medium-sized enterprise with more than 500 employees today, covering all Shenzhen and even the whole country, and has become a well-known comprehensive financial enterprise in China. Its success is inseparable from Sun Mingda's business philosophy. And his management philosophy, as stated in the promotional film of Jin Rong Group, insists on quality and success is not far away. At the beginning of the company's business, Sun Mingda advocated insisting on quality, emphasizing the best quality in quality assurance, operation management and risk control management.

The quality of Jin Rong Group is reflected in the guarantee of product quality, in the operation management and risk control management, in the strictness of risk control, the mastery of business processes and the specificity of enterprise products (the company's business at the beginning of its establishment included loan business such as house mortgage, vehicle mortgage and credit loan, and now the company mainly focuses on vehicle mortgage). In addition, another way to ensure quality is excellent execution, which may be inseparable from Sun Mingda's birth. In terms of quality assurance, Sun Mingda emphasized that the employees of the company must have excellent execution ability, that is, efficient operation, strict management and resolute execution. Quality is the core concept of Jin Rong Group led by Sun Mingda, and it is also the fundamental guarantee for the steady and rapid expansion of the enterprise. At the 20 13 annual meeting and the commendation meeting of Guangdong 10 top enterprises and 10 top brand enterprises, Sun Mingda was elected as the first vice-president unit of Guangdong Modern Service Federation, and Jin Rong Investment Management Co., Ltd. became the vice-president unit of Guangdong Modern Service Federation;

2065438+In August 2004, Sun Mingda was hired as a member of the Strategic Development Working Committee of China Internet Finance Integrity Alliance and a special researcher of Beijing Internet Emerging Economic Research Institute. 20 1 1, the group won the title of "Shenzhen Rongguan Law Firm perennial legal protection member unit";

On February 20 13, the group won the title of "member unit of credit information sharing service platform in microfinance industry";

20 13 may, the group won the title of "long-term development strategic partner of Shenzhen Zhong Shi International Television Company of CCTV";

20 13 September, Jin Rong successfully signed Tenpay, and the latest third-party payment platform in Jin Rong was officially launched.

2065438+In September 2003, Jin Rong Investment Management Co., Ltd. signed a strategic partnership with Shenzhen Satellite TV and CCTV;

20 13 annual meeting and commendation meeting of Guangdong modern service industry 10 top enterprises and 10 top brand enterprises. Jin Rong investment management co., ltd. became the vice president unit of Guangdong modern service industry Federation;

20 13,10 In June, the fourth national special survey on public satisfaction of service industry was grandly announced, and Jin Rong Investment Management Co., Ltd. won the gold medal-the top ten brands with the most investment value in China's private finance field and the gold medal-the top ten model brands of peer-to-peer lending in China.

On February 20 14, the "financial cloud" system of Jinrong Institute was officially launched, which was the first in the industry to seamlessly connect offline commercial guarantees with online lending platforms, and the whole investment link was safe, visible and transparent;

20/KLOC-In April, 2004, well-known large state-owned enterprises such as Shenjinrong Institute, Bank of China, China Mobile and FAW-Volkswagen were also shortlisted and won the honor of "Top Ten Security Risk Control Platforms for Internet Finance Industry in China".