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What measures does Zibo take to ensure that the rural economy does not decline?
At the end of the second quarter of 2022, the balance of inclusive loans was 654.38+0.73 billion yuan, an increase of 60.6 million yuan over the beginning of the year, of which the balance of agricultural loans was 654.38+0.27 billion yuan, an increase of 50.34 million yuan over the beginning of the year, with a growth rate of 66%. Gaoqing Sub-branch of Industrial and Commercial Bank of China conscientiously implemented the strategy of rural revitalization and development, effectively supported the development of local small and micro enterprises, actively fulfilled social responsibilities, acted as a big bank, and took various measures to help rural economic development.

Improve service awareness. The bank attaches great importance to rural service work, regards supporting rural revitalization as the "number one" project, strategically sets up "four beams and eight pillars", and holds several special meetings to help rural revitalization, discuss rural revitalization work, clarify work requirements, and compact the development responsibility of rural revitalization business at different levels.

Strengthen business training. The bank actively builds a high-quality rural revitalization marketing team, organizes account managers to pay attention to the latest industry trends, learn the latest policies and regulations, master the latest business skills, and convey the latest business knowledge to the network staff at the first time, so as to learn, exchange experiences and tide over difficulties together, and strive to build a high-quality rural revitalization service team with exquisite business and enterprising spirit.

Innovate products and vigorously promote online lending. The bank broke the traditional credit model of offline customers' door-to-door, provided information and interviews many times, and actively promoted tax loans, business fast loans and e-to-fast loans, all of which were handled online. Customers can apply online through mobile banking, and the system automatically approves loans, further simplifying the loan process, shortening the processing time and providing convenient and fast services for customers.

Do a good job in post-loan service. Visit enterprises regularly, do daily post-loan maintenance, report problems in time, do post-loan tracking, help enterprises solve practical problems, and implement various measures to support rural revitalization.